ToyNews Toy industry news: business, marketing, retail, wholesale and distribution

Hello Rachel, and welcome to Bossing It… You had another busy and successful year last year, how did your career in board games start, where did it all begin for you? My career in board games started when I was working as a part time taxi driver to pay my …

Flair is powering up its boy’s portfolio in summer 2020 with the addition of the Power Players master toy line. The collection created by Playmates Toys will include action figures, vehicles and role play accessories. Power Players is a new action-comedy animation series created by Zag. The new show shifts …

The Entertainer has detailed the return of its successful charity campaign, The Big Toy Rehoming initiative in partnership with The Salvation Army. Having kicked off last week on Thursday, January 2, 2020, the campaign will run across all of The Entertainer’s 172 stores, and will call on families to take …

JUNKO, the eco-friendly construction toy line that encourages children to make better use of household rubbish, has detailed its plans to expand into Europe this year. The move follows a success Christmas period for the firm that witnessed a spike in sales over the festive season thanks to its appearance …

The family-run high street and online toy retailer, The Entertainer has recorded rising sales and profits last year, bucking the trend seen on a high street that continues to struggle. Earlier this month, it was reported that the high street had been hit with its worst figures in seven years, …

The US family experiential toy store, Camp – part owned by the media platform BuzzFeed – has outlined plans to open five more stores across the States by the end of 2020. As part of fulfilling this mission, BuzzFeed’s chief marketing officer, Ben Kaufman, is to leave his role in …

USAopoly, a specialist when it comes to licensed board game and puzzle publishing, has teamed with Fox Consumer Products to release Die Hard: The Nakatomi Heist Board Game. The one-versus-many tabletop game allows players to take on the role of action hero fan’s favourite, John McClane, or assume the identity …

Playmobil has demonstrated further commitment to its 2019 advertising campaign to support retailers, this time with the sponsorship of three large banners displayed outside Crumtons Toy Shop in Bangor. The Northern Irish toy retailer will showcase the banners, each focusing on Playmobil: The Movie, ahead of the title’s cinematic release …