Tomy International has tapped the former American Greetings and Hasbro executive, Greg Miller for the position of senior vice president of baby brands in the US. Miller brings more than three decades of consumer product expertise to his new role, where he will assume leadership over The First Years, Boon …
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Moose Toys has tapped industry veteran, James Knight for the role of general manager of design for its boys, youth electronics, licensed and pre-school categories. The former LEGO, Spin Master, Mattel and Hasbro man has held senior positions with some of the industry’s biggest players over the past 20 years, …
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The indie game studio 1939 Games has just secured $3.6 million in funding to continue development of its digital collectable card game, Kards. A tech specialist with a passion for the history of WWII, Kards aims to bring an ‘authentic and premium experience to gamers,’ and can be played on …
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The titular hero of the popular animated children’s series, Heidi, has found herself immortalised in Playmobil fashion, thanks to a licensing partnership between the toy brand and the series’ production studio, Studio 100. Studio 100 Media/m4e has signed an extensive licensing agreement with Brandstätter Stiftung for the worldwide rights – …
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Toy company and leading figurine manufacturer, Schleich is expanding its retail footprint across the US with the launch of a new shop within a shop concept across select toy retailers in the region. The company plans to open as many as 25 Schleich shops within toy stores around the US …
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With a mere six days to go until it and its magnificent lunch menu returns, it is still not too late to register for this year’s Independent Toy and Gift Show, taking place on Monday, April 29th and Tuesday, April 30th. The show’s organisers have once again made every effort …
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Plans to shutter 20 Debenhams stores across the UK by early next year are now afoot as the department store’s new owners outline a strategy to launch a CVA this week. According to Sky News, the company voluntary arrangement will ‘pave the way for more than ten per cent of …
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Swedish retailer, IKEA has formed an alliance with the UK children’s charity, Barnardos to encourage kids and families to donate their old and unused toys to those in need. Results of a recent survey carried out by the retailer reveal that British children play with only ten per cent of …
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Toy company and leading figurine manufacturer, Schleich is expanding its retail footprint across the US …
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With a mere six days to go until it and its magnificent lunch menu returns, …
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The headquarters were converted from office into a creative Play Big space as the brand invited everyone at MGA Entertainment to join in the party, that included a Little Tikes slide and a ball pit of over 67,000 balls.
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Coinciding with National Science Week, the show played host to some 200 organisations, many of those from across the toy and children’s brands space, and welcomed around 80,000 visitors from schools from across the UK.
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The 10-week advertising partnership, which went live on Spotify in the UK from last week, is designed to place the brand front of mind for UK parents.
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Children at Demelza Hospice were delighted to receive the 11kg rocking toy, donated by Izabela Hailey of Green Own Toys, marking both the 10th anniversary of the toy firm, and the hospice itself.
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