Skylanders becomes best selling action figure property in US and EU

Popular franchise has generated more than $1.5 billion in worldwide retail sales to date.
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Activision Publishing is celebrating the latest results which reveal its Skylanders figures to be the top selling action figure property in the US and Europe year-to-date in 2013.

This follows the announcement that the Skylanders property outpaced all toy properties overall in the UK year-to-date as of June 30th 2013.

The franchise has generated more than $1.5 billion in worldwide retail sales to date, while the Skylanders Giants console and handheld game was the number one best seller in both North America and Europe, year-to-date in 2013.

Read the full story on Licensing.biz

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