Tag Archives: YWOW

YWow Brands partners with Hasbro to launch Mini Puzzles versions of classic family games

YWow Brands, a toy company specialising in novelty puzzles and games, has landed a new partnership with Hasbro to develop an assortment of five collectable Mini Puzzles based on its popular Hasbro Gaming titles. Monopoly, Monopoly Junior, Cluedo, Operation, and Trivial Pursuit all feature in the new range of Mini …

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Global games and puzzles firm YWOW takes on US market with Kraft Heinz line-up

The international games and puzzle company, YWOW Brands has made its big move on the American market with the launch of a new range of Kraft Heinz branded novelty puzzles. The deal was brokered by Kraft Heinz’s exclusive licensing agency, Brand Central, and arrives as YWOW continues to make waves …

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Pre-school IP CoComelon ramps up games, toys, and arts & crafts activity with Crayola, RMS International, and more

The hit pre-school digital series CoComelon is increasing its activity across the toys, games, and art & crafts sectors, having landed a raft of new licensing partnerships, including an agreement for colouring and activity books from Crayola. This line will be expanded upon through a further partnership with Alligator Products …

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