WWE – ToyNews

WWE taps in Smyths Toys and Mattel in UK-wide WrestleMania campaign

2 weeks ago Highlight, Licensing, Marketing, Retail Comments Off on WWE taps in Smyths Toys and Mattel in UK-wide WrestleMania campaign

WWE is going big ahead of this season’s WrestleMania showdown, having secured a promotional partnership with all 118 Smyths Toys stores across the UK and Ireland. In preparation of WrestleMania 35 taking place this Sunday, April 7th, the globally-revered wrestling brand is delivering an in-store event, offering fans the chance …

Hasbro names WWE’s Warwick Brenner its new VP of consumer products

25th January 2019 Licensing Comments Off on Hasbro names WWE’s Warwick Brenner its new VP of consumer products

Effective immediately, Brenner takes up the position and will be based out of Hasbro’s Stockley Park office in the UK.

WWE names industry’s Sarah Cummins as new SVP of consumer products

8th January 2019 Licensing Comments Off on WWE names industry’s Sarah Cummins as new SVP of consumer products

She will be responsible for overseeing the implementation of WWE’s global consumer products business, including licensing, e-commerce, venue sales, home entertainment and publishing.

Hasbro names former WWE exec its new VP and GM of global consumer products

7th August 2018 People Comments Off on Hasbro names former WWE exec its new VP and GM of global consumer products

Collins has assumed the role from Simon Waters, who will be taking up a new role as senior vice president and general manager of Hasbro’s recently acquired Power Rangers franchise.