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Tag Archives: wow stuff

Wow! Stuff introduces print-at-home personalised Your Face Masks

Wow! Stuff is pushing the envelope in innovation once again, this time with the launch of the world’s first home printable face masks for children – and adults – looking to add a bit of flair to their protective wear. An arts and crafts line made to the World Health …

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Wow! Stuff named toy partner for Magic Light’s The Gruffalo, Room on the Broom, Zog, and The Snail and the Whale

Magic Light Pictures has tapped Wow! Stuff as its master toy partner for the company’s full catalogue of award-winning brands, including The Gruffalo, Room on the Broom, Zog, and The Snail and the Whale. The toy deal spans multiple territories, and products will be available across the UK, Ireland, Germany, …

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Interview: Joel Silverman talks the success of ToyAid and the industry-wide fight against COVID-19

“When the world went into lockdown,” Joel Silverman, CEO of KidsKnowBest and co-founder of the successful ToyAid campaign, begins, “I started to worry about the industry we are in. I thought, what can we do to make a difference? Is there a way to shine a light on this great …

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K-Blings collectables launch success takes Wow! Stuff by surprise

Wow! Stuff is celebrating the success of K-Blings, a new collectable range that, despite launching into ‘a crowded and competitive market,’ has taken the firm by surprise with its ‘super rate of sale.’ K-Blings is billed as ‘the collectable that lives on your cable,’ and was launched at the tail …

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Wow! Stuff celebrates Innovation Award win at TOTYs for its Harry Potter Invisibility Cloak

Wow! Stuff spent the weekend celebrating a major win at the 2020 Toy of the Year Awards, where the UK toy firm took to the stage to collect the Innovation Award for its popular Harry Potter Invisibility Cloak. Fighting off competition from the likes of industry giants such as Mattel …

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Wow! Stuff taps Click Distribution for UK and ROI supply of licensed toys, gifts, and games

Wow! Stuff has appointed Click Distribution Ltd to service its domestic supply, outside of its own house accounts, of its licensed toys, gifts, and games to retailers across the UK and the Republic of Ireland. With immediate effect, Click will showcase Wow! Stuff’s new lines at London Toy Fair from …

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Toy Fair 2020: Wow! Stuff reveals its Wow! Pods character collectables

Wow! Stuff, the award-winning team behind a recent wave of innovative new toy lines is preparing for the launch of ‘one of the hottest and most radical new collectables,’ for youngsters. Called Wow! Pods, the new range has been described by Wow! Stuff’s CEO, Richard North, as “unlike any other …

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Wow! Stuff celebrates Innovation category win at Licensing Awards 2019

Wow! Stuff is celebrating a big win at last night’s Licensing Awards 2019 with its tongue firmly in its cheek, after trumping competition in the Innovation category for its Harry Potter Invisibility Cloak. Partnering with the team at Warner Bros, Wow! Stuff’s Harry Potter Invisibility Cloak uses AR and green …

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Praise for “letting kids decide their toys” as Wow! Stuff places in Walmart’s Top Rated by Kids Toys List

The common methods of toy marketing have been lambasted by the CEO of the licensed toys, gifts and gadgets specialist, Wow! Stuff who’s own belief in ‘letting kids decide the toys they really want,’ has paid off with a major placement for the firm in Walmart’s own Top Rated by …

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Wow! Stuff director Jon Birch to step down after 11 years service

Wow! Stuff has revealed that its director, Jon Birch is to step down from his position at the award-winning toymaker after 11 years of service overseeing the company’s significant growth and expansion. “It’s all about the people. So when a hard working, trusted colleague leaves the company it’s a sad …

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