Tag Archives: wow stuff

Wow! Stuff’s collectable range Wow! Pods tops the Amazon Best Seller Charts

Wow! Stuff’s recently-launched and hit collectable range, Wow! Pods has risen to in the sales ranking to top the charts on Amazon’s Best Seller list in two categories, a result that the company cites as ‘all the more impressive,’ given that the brand’s TV ads haven’t even aired yet. “We …

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Wow! Stuff ramps up pre-school toys portfolio with Moonbug’s CoComelon

The British toy innovation company, Wow! Stuff is continuing its move into the pre-school category having signed a multi-territory licensing agreement with Moonbug Entertainment for its popular 3D animated series, CoComelon. Launching in 2021, Wow! Stuff will unveil a new range of products based on the kids’ show, with prices …

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Wow! Stuff sees sell-out success of Wow! Pods before its first TV ad spot lands

Wow! Stuff’s character brand collectable range, Wow! Pods has struck sell-out success in less than four weeks since its UK launch across Amazon and other retailers, making it the company’s ‘fastest-selling toy range to date.’ Manufactured and distributed in the UK by Wow! Stuff, the Wow! Pods range has seen …

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Ravensburger bolsters sales team with former Cartamundi UK exec Giuseppe Insogna

Ravensburger has bolstered its sales team with the appointment of Giuseppe Insogna who takes up the role of national account manager with the games and puzzles specialist. The former MGA Entertainment, Wow! Stuff, and Cartamundi UK executive brings with him ten years’ worth experience in the field, and takes up …

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Pride over profit: How Wow! Stuff is leading the exciting new wave of toy innovators (and revolutionising sustainable toys)

Separated by the miles between us, yet sitting face to face Zoom-style with the Wow! Stuff CEO Richard North, sustainability within the toy industry has become the major topic of conversation.  The toy and gadget entrepreneur is deep into another one of his mantras; having us picture him on his …

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Wow! Stuff unveils the Peppa Pig Clever Car – a self-driving car with obstacle avoidance technology

Wow! Stuff is pushing the envelope of innovation in the licensed toy space once more, this time with the unveiling of the self-driving Peppa Pig car for pre-schoolers. Developed in partnership with Hasbro – the now owner of the eOne Peppa Pig IP – the Peppa Pig car features obstacle …

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The London Toy Company teams with Wow! Stuff and Warner Bros to launch Harry Potter plush

The London Toy Company has collaborated with the teams at both Wow! Stuff and Warner Brothers to develop its first range of plush toys based on the ever-popular Harry Potter franchise. The firm, who rebranded from High Resolution Designs this year, already specialises in the development of ultra-realistic and iconic …

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Wow! Stuff introduces print-at-home personalised Your Face Masks

Wow! Stuff is pushing the envelope in innovation once again, this time with the launch of the world’s first home printable face masks for children – and adults – looking to add a bit of flair to their protective wear. An arts and crafts line made to the World Health …

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Wow! Stuff named toy partner for Magic Light’s The Gruffalo, Room on the Broom, Zog, and The Snail and the Whale

Magic Light Pictures has tapped Wow! Stuff as its master toy partner for the company’s full catalogue of award-winning brands, including The Gruffalo, Room on the Broom, Zog, and The Snail and the Whale. The toy deal spans multiple territories, and products will be available across the UK, Ireland, Germany, …

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Interview: Joel Silverman talks the success of ToyAid and the industry-wide fight against COVID-19

“When the world went into lockdown,” Joel Silverman, CEO of KidsKnowBest and co-founder of the successful ToyAid campaign, begins, “I started to worry about the industry we are in. I thought, what can we do to make a difference? Is there a way to shine a light on this great …

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