ToyNews Toy industry news: business, marketing, retail, wholesale and distribution
The ToyNews Spring/Summer issue it available to read online, on your smartphone, iPad, or desktop now, featuring exclusive interviews, features, insight, market data, and more – all at your fingertips. In this issue of ToyNews, we kick proceedings off with an exclusive chat with Exploding Kittens’ Joeri Hoste about the …
Read More »Fanattik partners with Hasbro to launch Magic: The Gathering and Dungeons & Dragons gifts and collectables
The pop culture gifting specialist, Fanattik, has signed a new partnership with Hasbro for its popular Magic: The Gathering and Dungeons & Dragons franchises. The team will work with the brands to develop pop culture focused gifts and collectables including money boxes, clocks, gifts, and more. Both Magic: The Gathering …
Read More »Hasbro achieves “very good first quarter” for consumer products and gaming as revenues increase to $1.1bn
Hasbro has seen its first quarter 2021 revenues increase by one per cent year on year to $1.11 billion, citing revenue growth across its consumer products as well as its Wizards of the Coast and Digital Gaming arms. Chairman and CEO, Brian Goldner has declared it “a very good quarter” …
Read More »New My Little Pony, Transformers, and Magic: The Gathering content among Hasbro’s mass roll-out announcements
It was a flurry of major new announcements across each of its sectors that Hasbro issued throughout its first all virtual investor event this week, including new film and TV content for its biggest franchises including My Little Pony, Transformers, and Magic: The Gathering. In an address opened by Hasbro’s …
Read More »Hasbro Gaming growth of 20 per cent helps toy maker hit $1bn in ecommerce sales in 2020
Revenues in Hasbro Gaming grew 21 per cent while revenues across its total gaming category picked up 20 per cent according to the global entertainment company’s Q4 2020 financial report. While net revenues for the full year 2020 did dip by eight per cent year on year, Hasbro witnessed a …
Read More »The Walking Dead invades Magic: The Gathering in limited edition Secret Lair monster mash-up
Wizards of the Coast’s globally revered Magic: The Gathering has struck upon a ‘one-of-a-kind crossover with AMC’s The Walking Dead, to bring a super-limited-edition drop to the strategy card gaming franchise called The Walking Dead Secret Lair. The drop will include an all-premium foil set of cards, with all but …
Read More »Hasbro takes over management of Wizard of the Coast’s gaming brand Avalon Hill
Hasbro has taken over the management of the board gaming brand Avalon Hill, a portfolio that spans classic titles such as Axis & Allies, Diplomacy, the Scooby-Doo: Betrayal at Mystery Mansion, and more. Previously under the watch of Wizards of the Coast, the portfolio will now be brought closer into …
Read More »Hasbro and Wizards of the Coast finally leap into esports with Magic: The Gathering
“Our investment in esports will catapult the game to new heights while providing support to the players by giving them the platform to build their brand and bring Magic to a broader audience.”
Read More »Wizards of the Coast details new Transformers trading card game
Scheduled to hit stores across the US and selected other markets later this year, the aptly-named Transformers Trading Card Game is a game designed for players aged eight and upwards and billed as a battling card game.
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