Tag Archives: Uno

Mattel Films and rapper Lil Yachty to co-produce UNO live-action film

Mattel’s best-selling family card game, UNO has landed its own live-action motion picture, the global toy maker has revealed, tapping the Grammy-nominated rapper Lil Yachty to co-produce. The toy maker’s entertainment division, Mattel Films has confirmed that the production will work from a screenplay for an action heist comedy, set …

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UNO celebrates its 50th anniversary with a raft of new product launches and initiatives

Global toy maker, Mattel has detailed a global celebration to mark the 50th anniversary of its leading family game UNO, launching a raft of commemorative products and new ways to play the iconic game. Conceived out of a Cincinnati barbershop in 1971, the card game was first established as a …

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Mattel Television is developing a game show around its popular family game UNO

Mattel’s world popular card game UNO has landed a new television deal, as the global toy maker detailed this week its plans to develop a new game show around the family gaming brand. Described as a ‘larger than life televised competition,’ the UNO Game Show will feature four teams who …

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Here’s the long list of every toy on the DreamToys 2020 Christmas predicted best-sellers

This year’s long list of DreamToys – the predicted best-selling toys and games for Christmas 2020 – is a mix of ‘those that have kept families entertained over lockdown’ and boundary pushing innovation destined ‘to impress under the Christmas tree.’ Alongside the DreamToys Top 12 Toys for Christmas, the committee …

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Barbie and Uno sales help Mattel to better than expected second quarter earnings

Barbie and Uno has seen both kids, families, and Mattel through the coronavirus pandemic as the global toymaker beats it quartlery sales expectations, buoyed by a surge on families keeping their kids entertained through lockdown. Mattel said it was expecting its sales to improve in the coming months, compared with …

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Uno launches major social media campaign across TikTok and Instagram

Are you a Sore Loser, a Dodgy Dealer, a Victory Dancer, or do you simply make up your own rules to suit your game? Whichever it is, Uno is celebrating the ‘four different types of player personalities’ through the launch of a new digital campaign. The campaign – titles #unowhoyouare …

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Mattel launches UNO Braille

Mattel has announced the launch of UNO Braille, the first official UNO card deck featuring braille. The new game will make game play widely accessible for the more than 7 million blind and low-vision Americans in the US. Designed in partnership with the National Federation of the Blind, the oldest and …

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