Tag Archives: tv

WildBrain Spark: How kids’ viewing habits changed in 2020 (and how to prepare for 2021)

As we quickly approach the end of a year heavily affected by Covid-19, and look optimistically toward a post-coronavirus horizon, toy companies and brands have a lot to think about in terms of their 2021 strategies, especially when it comes to advertising in kids’ entertainment.  WildBrain Spark’s Executive VP and …

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Giraffe Insights: ‘Covid-19 fuels trends to digital kids content, but TV is still king for advert inspiration’

Covid-19 has been a significant factor in accelerating existing trends towards digitalisation in the children’ market, with over half of all kids across nine European countries now regularly accessing video content online and via on-demand services. These are the findings of a new study from the UK-based specialist kids, youth, …

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Mattel Television is developing a game show around its popular family game UNO

Mattel’s world popular card game UNO has landed a new television deal, as the global toy maker detailed this week its plans to develop a new game show around the family gaming brand. Described as a ‘larger than life televised competition,’ the UNO Game Show will feature four teams who …

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How far does TV and film influence board games?

Terminator and Game of Thrones have all inspired board games, taking the property from the big screen and applying it to a humble game. Here, Nicki Gumbrell, sales director at Gibsons, reviews why TV and film has such a huge presence in the sector.

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