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Tag Archives: Trend Bible

Trend Bible’s CEO signals strength of local shopping as the pandemic shifts consumer habits

Two decades on from the rise and dominance of the large-scale retail, supermarkets and the promise of ‘everything under one roof,’ the independent retail scene could be about to have its moment in the sun again. These are the sentiments of Trend Bible’s CEO, Joanna Feeley who, having observed a …

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Sustainably trending: “consumers expect brands to respond sooner rather than later”

Ruth Kelly, senior trend strategist at the trend forecasting firm, Trend Bible, discusses the trends she and her team first spotted back in 2017, how they have since been interpreted, and what brands should be thinking about for product development for 2021 and beyond.

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