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Spielwarenmesse is once again making room for more than 3,000 booksellers to descend upon its annual Nuremberg toy fair, staging its Toys meets Books special zone for the third year running. When the fair opens its doors from January 29 to February 2 2020, the improved special area will present …
Read More »Spielwarenmesse’s Toys meet Books concept fuels 41% rise in diversification
As a result, the show is now growing the concept with a greater emphasis on encouraging booksellers to look to the toy for additional sales.
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