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The pre-school brand has kicked off its first-ever global brand campaign with the unveiling of a multi-faceted, year-long marketing programme ‘Set Friendship in Motion'
Read More »Thomas & Friends signs Trends UK for new ELA toys
Trends UK will develop a tablet, flip phone and fridge toy, which are designed to develop early learning, numeracy and communication skills.
Read More »Thomas & Friends: Read & Play app launches
The app is available via a subscription, which will offer fans weekly updates and educational activities.
Read More »Thomas & Friends unveils Aquadoodle with TOMY
Kids will be able to create train track effects on the mat by using the Thomas roller.
Read More »Jumbo Games teams with Mattel for Thomas & Friends foam puzzle range
The new range will be available within the UK from January next year and will feature Jumbo’s popular foam puzzle formats.
Read More »Golden Bear adds Thomas & Friends to pre-school line
The collection will span felt sets, feature plush, interactive play mats and magnetic drawing toys.
Read More »Thomas & Friends joins Rainbow Designs for new baby range
Mattel’s pre-school brand will develop a line of developmental and activity toys.
Read More »Mattel launches #TeamThomas campaign ahead of The Great Race
Parents can submit photos, videos and comments with the dedicated hashtag to power Thomas along his virtual journey.
Read More »Fisher-Price to launch new Thomas & Friends: The Great Race line
The Great Race movie will introduce 13 new engines from around the world, including Axel of Belgium, Rajiv of India and Britain’s The Flying Scotsman.
Read More »Fisher-Price shakes up Thomas & Friends Minis with new superhero trains
There will also be a new line of SpongeBob SquarePants train sets.
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