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Tag Archives: thomas and friends

Mattel to develop Thomas and Friends live-action and animation hybrid feature film

Mattel has partnered with the production company 2Dux² to develop a new feature film based on Thomas and Friends, the international toy maker has revealed this week. Coinciding with the 75th anniversary of the global franchise this year, the announcement has arrived amid this year’s Festival of Licensing. Under the …

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Licensing nostalgia: Why Mattel is looking to the allure of yesteryear in 2020 and beyond

Whether it’s in the revival of the Masters of the Universe franchise, the ongoing celebrations for the 75th anniversary of Thomas and Friends, or the new waves that its pre-school brand Fisher-Price is making across markets right now, Mattel is well and truly tapping into the nostalgia trend this year. …

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Thomas & Friends celebrates International Friendship Day with interactive and digital mosaic image

Thomas & Friends unveiled a new digital artwork by renowned artist Nathan Wyburn to celebrate this year’s International Friendship Day on July 30th. The interactive mosaic image is made up of 400 pictures made by children from around the UK of themselves with their friends which they drew on their …

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Mattel and Spin Master bring new short content to HappyKids.tv

Mattel, Spin Master, and 9 Story Distribution International are the latest big name brands in children’s entertainment to join the roster of content on Future Today’s popular HappyKids.tv app. The deal will bring new short content featuring Barbie, Thomas and Friends, Hot Wheels, Bakugan: Battle Brawlers, and more to the …

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Peter Andre, Spencer Matthews and Harry Judd celebrate 75 years of Thomas and Friends

Peter Andre, Spencer Matthews, and Harry Judd have teamed up to deliver a digital story showcase, Reading with Friends, to mark the 75th anniversary celebrations of Thomas & Friends. To celebrate the storytelling of Thomas & Friends’, the three fathers read aloud a story from the first book up to …

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Mattel, app games and digital IP: “We’ll always be a toy business first”

Mattel’s head of digital Andrew Chan sees a big future in apps and gaming for the global toymaker and its brand portfolio, despite the firm’s unwavering position in the toy industry. Here he talks to Robert Hutchins about Thomas & Friends, app games and this new digital arm’s global ambition …

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