ToyNews Toy industry news: business, marketing, retail, wholesale and distribution
A mammoth 26,425 kilometres has been reached by participants from across the toy industry in this year’s Toy Trust Challenge to cover the distance of an Around the World journey all within 80 hours. Industry representatives from all areas of the toy space, from manufacturers and retailers, to licensors and …
Read More »They’re still going! Toy Trust Around the World fundraisers pass 22,000km
Participants in this year’s Toy Trust Challenge are still at it, navigating not only the roads, woodlands, and lakes, but scorching temperatures in the bid to raise essential funds for the UK children’s charities myAFK and Handicapped Children’s Action Group. The mission: to travel the distance of an around the …
Read More »Today’s the day… The Toy Trust Around the World in 80 Hours challenge gets underway
Teams and individuals from across the industry are triple checking their laces, supplies packs, and length of their cycling shorts this morning, as the Around the World in 80 Hours Toy Trust Challenge gets underway. Today marks the start of an 80 hour countdown, over the course of which, members …
Read More »Join Hasbro, Mattel, and ToyNews in the Toy Trust’s Around the World in 80 Hours challenge next month
Just 16 days remain before the UK’s toy industry takes on one of its biggest challenges yet and attempts to cover the distance of one trip around the world all within 80 hours. Teams and individuals from across the country’s toy community will take their first steps towards a common …
Read More »The Toy Trust details its Around the World in 80 Hours 2021 fundraising event
The Toy Trust has detailed its new fundraising initiative for 2021: Around the World in 80 Hours, an industry-wide attempt to cover 40,075 kilometres, akin to circumnavigating the globe. Kicking off at 9am on Friday, June 11th this year, the event will call on the toy industry to take part, …
Read More »Raise money and bag yourself a bargain with this year’s Toy Trust Media Auction
The 2021 Toy Trust Media Auction is now open and ready to accept bids. The auction will close at 3pm on Friday, January 29th. The second largest fundraising activity for the Toy Trust each year, the annual Media Auction gives companies the chance to bag themselves a media bargain, with …
Read More »The Toy Trust cancels the 2020 Toy Trust Activity Day
The Toy Trust has announced its decision to cancel this year’s annual Toy Trust Activity Day. The move has been made in accordance to Government advice amid the deepening COVID-19 situation across not only the UK, but the world, and its impact on the UK toy industry. The Toy Trust …
Read More »The annual Toy Trust Media Auction secures £105,000 at Toy Fair 2020
The annual Toy Trust Media Auction has secured an impressive £105,000 in money raised for the industry charity, the second largest total the initiative has ever achieved. The annual auction itself is the second largest fundraising activity for the Toy Trust each year, and this year, saw airtime and printed …
Read More »ToyNews to run London Vitality Big Half Marathon for Toy Trust fundraiser
Pre-empting the need to shift the Christmas excess somehow, ToyNews’ own Robert Hutchins has struck upon no better idea than to undergo mile after mile of unbearable stitch and cramp pain in the name of the Toy Trust. On Sunday, March 1st, 2020, ToyNews – alongside a toy industry’s worth …
Read More »Support the Toy Trust and secure your place in 2020 Vitality Big Half marathon
The toy industry charity, The Toy Trust is calling on all marathon runners, hobblers and gluttons for punishment to take part in the 2020 Vitality Big Half and help raise money for the vital work the organisation carries out here in the UK. The Toy Trust has secured a number …
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