Tag Archives: The Toy Foundation

Shortlist for The Toy of the Year (TOTY) Awards revealed

The Toy of the Year Awards are frequently referred to as the “Oscars” of the industry, and now the nominations for 2022’s prizes have been revealed. The TOTY 2022 voting process includes input from not only consumers, but also members of The Toy Association, retailers, journalists, bloggers, and academics. Voting …

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The finalists for the 2021 Toy of the Year Awards have been revealed

The finalists for the 2021 Toy of the Year Awards have been revealed, with product finalists spanning categories from action figures and collectables, to creative toy and licenses of the year. Organised by the Toy Association, the TOTY Awards are known as the Oscars of the toy industry, developed to …

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Crazy Aaron’s named official Adopt-the-Pig sponsor of The Toy Foundation’s Toy Bank for 2020

Crazy Aaron’s – the name behind the popular Crazy Aaron’s Thinking Putty – has been named the official ‘Adopt-the-Pig’ sponsor of The Toy Foundation’s Toy Bank for 2020. Crazy Aaron’s sponsorship includes a $10,000 donation and the development of a special edition putty in The Toy Bank’s signature shade of …

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‘Dozens of toy companies’ join the Toy Foundation to bring play to at-risk kids in the US

LEGO, Thames & Kosmos, TOMY, and Schylling are among the round up of dozens of toy companies to have participated in a special Play Your Part event hosted by The Toy Foundation for 250 at-risk children in the US this week. By donating toys, sponsoring activities, or sending company volunteers …

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