Tag Archives: The Centre for Brand Analysis

LEGO clicks in at runner-up in annual Superbrands list

LEGO has proved it’s back among the UK’s favourite brands by coming runner-up in the annual list of UK Consumer Superbrands. Beaten only by luxury watchmaker Rolex, it rose from fifth place in 2020 after claiming the Superbrands title for two years running in 2018 and 2019. LEGO has gradually …

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