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Spin Master has detailed its plans to partner with the toy recycling scheme TerraCycle this year, launching the partnership to two key markets for the company in the US and Australia. The partnership, scheduled to come into effect over the course of 2021, was revealed amid the toy maker’s second …
Read More »VTech and LeapFrog join the TerraCycle toy recycling programme
The children’s educational toy and developmental learning products specialists, Leapfrog and VTech, have become the latest toy manufacturers to join the TerraCycle initiaitive of bringing greater sustainability measures to the toy space. The newly announced recycling programme allows fans to send in select VTech and LeapFrog electronic learning devices and …
Read More »Hasbro brings its toy and games recycling programme to the UK with TerraCycle
Hasbro has expanded its toy and games recycling programme to the UK in an extension of its partnership with TerraCycle, a leader in recycling hard-to-recycle waste through a nationwide programme spanning all of Hasbro’s toys and games. The new UK based programme will mean consumers can collect and drop-off their …
Read More »Zuru highlights commitment to outdoor toys sector with Bunch O Balloons refresh
The award-winning toy manufacturer, Zuru, has underlined its commitment to the outdoor market this year, via a brand refresh for its popular Bunch O Balloons range. A successful global brand that has been awarded Top Outdoor Selling Toy for the last four years, Zuru has rejuvenated its Bunch-O-Balloons brand for …
Read More »Sustainability is a “personal priority” for MGA boss as LOL Surprise Terracycle programme is extended to new countries
MGA Entertainment has extended its partnership with the international recycling company TerraCycle to include nine new countries in which its LOL Surprise Recycling efforts will be active. Under the expansion of the global project, MGA’s TerraCycle campaign will now reach Australia, Belgium, Canada, China, Germany, Ireland, Netherlands, and the UK. …
Read More »Hasbro will start phasing out plastic packaging next year in mission to eliminate by 2022
Hasbro has detailed its plans to begin phasing out plastic from new product packaging, including elements like polybags, elastic bands, shrink wrap, window sheets and blister packs from 2020. The move will be part one of Hasbro’s ambition to eliminate ‘virtually all’ plastic packaging for new products by the end …
Read More »Hasbro rolls its TerraCycle toy recycling programme out to France and Germany
Hasbro has expanded its toy and game recycling programme, in which used toys are turned into materials for play spaces, plant pots and park benches, to France and Germany with further plans to launch in Brazil later this year. The move marks an extension of its ongoing partnership with TerraCycle, …
Read More »Zuru embarks on sustainability mission with TerraCycle partnership
Zuru has become the latest toy manufacturer to face the topic of sustainability head on, securing an alliance with TerraCycle to introduce a new recycling programme for its Bunch O Balloons product line. The new partnership will encourage consumers to think green and recycle all of their used balloon plastics …
Read More »MGA Entertainment’s LOL Surprise recycling programme will hit the UK this July
MGA Entertainment has confirmed that its partnership with TerraCycle to allow and assist consumers to recycle all LOL Surprise products will roll out on a global scale, with a planned launch for the UK this July. The partnership was revealed earlier this year in a move by MGA Entertainment to …
Read More »MGA Entertainment is ‘making it easier to recycle LOL Surprise packaging’ with Terracycle partnership
Fans will be encouraged to save their packaging in a cardboard box and ship it off to be recycled through the new Terracycle partnership.
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