Tag Archives: tech toys

VTech teams with Save the Children for worldwide campaigns and donation scheme

The electronic learning products and pre-school specialist, VTech has partnered with Save the Children to organise a slate of events across multiple countries in order to support vulnerable children in need and those most affected by the Covid-19 pandemic. Using its worldwide resources, VTech has organised a worldwide toy donation …

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Kids’ tech firm Thinker Tinker teams with DreamWorks to launch interactive plush range Trolls Music Stars

The US-based kids’ tech start-up, Thinker Tinker, has partnered with Universal’s DreamWorks Animation to launch a new line of collectable, interactive plush charms and a companion mobile app called Trolls Music Stars. Inspired by the popular film franchise, Trolls Music Stars is launching to the crowdfunding platform, Kickstarter from February, …

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Little Tikes expands Tobi range with Tobi Friends as “tech offers huge area of development for brand”

MGA Entertainment’s Little Tikes division is extending the range of its award-winning Tobi Robot Smartwatch with the launch of Tobi Friends, Chatter and Beeper – two new interactive electronic voice-activated toys. When Tobi landed in 2020, the Robot Smartwatch set out to revolutionise the market delivering an animated wearable for …

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Tech firm BitOGenius turns kids’ art into playable video games with Pixicade

The tech company, BitOGenius is looking to revolutionise the STEAM toys category with the launch of Pixicade, a new system that turns children’s artwork into original, playable video games. Created by a team of game design experts and educators at the US-based business, Pixicade turns artwork into playable video games …

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Sesame Workshop teams with SKOOG for new immersive play platform

SKOOG, a new media tech company on a mission to offer children new creative and immersive play, has secured a global partnership with Sesame Workshop to launch an interactive platform that merges tactile technology with a content library featuring the popular Sesame Street characters. SKOOG aims to combine multi-sensory play …

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Little Tikes: “Tobi Robot Smartwatch success will see us expand our offering in the tech space”

The New Year and beyond will see pre-school market specialists continue to expand its offering in the tech space, following the record success of the launch of its Tobi Robot Smartwatch this year. The pre-school division of the global MGA Entertainment business has confirmed that its mission to seek to …

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Sutikki to develop animated and live action series based on the Digital Dream Labs’ hit Cozmo robot

The children’s entertainment company, Sutikki – best known for the popular UK series, Moon & Me – has inked a new partnership with the US-based educational technology company, Digital Dream Labs, to create, develop and distribute an animated series and live action content based on the robot duo Cozmo and …

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Pressure Games launches Kickstarter for its retro-inspired active-tech toy hybrid Countdown

Pressure Games, a toy development unit that aims to combine active, social and imaginative play to today’s demand for tech toys, has launched its Kickstarter campaign for its already international award-winning concept, Countdown. Countdown is a retro-inspired tech toy that comes with more than 12 reflex, logic, and movement puzzles …

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Parents embrace ‘Phygital’ play as benefit to children’s future, says LEGO study

British parents are starting to embrace the benefits of digital play for their children, a new study by The LEGO Group has revealed, finding that almost half of parents believe their child’s problem-solving skills have improved as a result. In recent years, and amid the rise in the use of …

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