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Tag Archives: Sustainability

It’s time to get involved with the March 2020 issue of ToyNews

The dust has (almost) settled over another Toy Fair season, meaning it’s time to get involved in the March 2020 issue of ToyNews. ToyNews is accepting copy submissions for this month’s run of product sector guides, including Collectables and Pocket Money Toys, Outdoor Toys, and RC Toys, so don’t miss …

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Sustainability is a “personal priority” for MGA boss as LOL Surprise Terracycle programme is extended to new countries

MGA Entertainment has extended its partnership with the international recycling company TerraCycle to include nine new countries in which its LOL Surprise Recycling efforts will be active. Under the expansion of the global project, MGA’s TerraCycle campaign will now reach Australia, Belgium, Canada, China, Germany, Ireland, Netherlands, and the UK. …

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Little voice: Why we should be shouting loud and proud about our sustainability efforts

This week’s industry opinion comes from Trudi Bishop, a long time member of the toy and licensing community and founder of Bee Licensing. She is a firm advocate of the sustainability movement across toys and licensing and a regular fixture of ToyNews with her leading opinion on the topic. Sustainability …

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Science4You picks up ToyAwards 2020 nomination for sustainable line Green Science

Science4You has been nominated for this year’s Toy Awards for Green Science, the first environmentally friendly, plastic free, ecological and biodegradable scientific toy. The Flagship product leverages on an ecologically conscious approach and – according to its UK distribution partner, Vivid and Goliath Games –  is set to be one …

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Mattel details its next sustainability move through new Mega Bloks bio-plastics line

Mattel’s Mega brand, the company’s popular construction toy arm, is launching a new environmentally sustainable, bio-based plastics line. As part of the move, Mega Bloks will now feature three pre-school building sets in Polar Friends, Safari Friends, and Woodland Friends, all of which will be made from bio-based resins. The …

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McDonald’s to trial new recycling programme for unwanted toys

McDonald’s is to trial a recycling programme that will collect unwanted plastic toys and turn them into coffee cups and play equipment. The fast food giant will collect any plastic toys – from its own Happy Meals and those brought from other retailers – provided they fit through the 17cm …

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Zimpli Kids goes recyclable with its own eco range of products

Zimpli Kids has launched its own new Eco range of products, a line of 100 per cent recyclable children’s products featuring its popular Gelli and Slime Baff ranges. All boxes, leaflets, and bags in the Zimpli Eco range are fully recyclable. For this new range, Zimpli have moved from plastic …

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Clementoni launches 100 per cent recycled toy range for babies

The learning and play specialist, Clementoni, has launched a new line of toys made from 100 per cent recycled materials under the Baby Clementoni Play for Future brand name. The move comes as greater demands continue to be asked of toys companies and the products they develop towards meeting sustainability …

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BBC Studios and Posh Paws renew BBC Earth plush deal with eco-friendly new launches

BBC Studios and Posh Paws International have renewed their current partnership to continue to develop and distribute plush products under the BBC Earth license. The deal brokered by European Licensing Agent WildBrain CPLG, will be effective in the UK, EMEA, Australia, and New Zealand from January 2020. After the successful …

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Le Toy Van on its 25th year: “We’re not perfect but we’re making progress to being plastic free”

It’s a big year for the wooden pre-school toy specialist, Le Toy Van, who is busy making final preparation for not only 2020’s big Toy Fair season, but its own milestone celebrations, having hit its 25th anniversary this year. Over the next 12 months, the family-run business – now a …

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