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Spin Master updates financial outlook for 2020 following coronavirus pandemic

The global entertainment company, Spin Master – the home of brands including the popular PAW Patrol and Bakugan franchise – is to withdraw its 2020 outlook in connection to projected product sales, stating that the potential impact of the developing COVID-19 situation on the firm is as yet unquantifiable. The …

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“We have entrepreneurial spirit and passion for long-term success,” says Spin Master following Q4 dip

Spin Master has cited supply chain issues at its US distribution centre as the reason behind the fourth quarter dip seen by the global toymaker in its latest financial results. Amid reports of a loss of $17.2 million for the three months ending December 31st 2019, compared with earnings of …

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Spin Master launches new Meccano programme with UK schools

Spin Master Toys has launched a new UK schools STEM partnership for its Meccano brand with a new programme created by and to be managed by the specialist agency SUPER. Over the next 12 months, more than 100,000 Ky Stage Two pupils (seven to 11 year olds) from 700 schools …

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Spin Master launches season two of Bakugan: Armoured Alliance in the US with expanded toy lines

Spin Master has detailed the US launch of its Bakugan: Armoured Alliance, the second season of its popular anime series which is part of its global Bakugan franchise encompassing toys, a card game, and a mobile app. Produced by Spin Master Entertainment, season two of the anime adventure series launched …

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Spin Master’s COO and CIO step down in ‘senior leadership shake up’

Spin Master’s global president, chief operating officer, and board director, Ben Gadbois is stepping down from his role at the Canadian toymaker, effective immediately. He is joined by Bill Hess, executive vice president, global operations and chief information officer, in a series of leadership changes that Spin Master says is …

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Spin Master is shaking things up for Etch A Sketch’s 60th year with major new collaborations

Spin Master is shaking things up for its iconic red-framed drawing toy, Etch A Sketch in 2020, as the crafty brand celebrates its 60th anniversary with a swathe of new collaborative projects. As part of its celebrations, Etch A Sketch has teamed with a number of other big names in …

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Netflix picks up Spin Master’s latest animated series Mighty Express

Spin Master Entertainment’s new CG-animated series Mighty Express has been picked up by Netflix to debut globally (excluding Canada) in September this year. The 52 x 11-minute series is executive produced by Spin Master Entertainment’s EVP Jennifer Dodge and co-CEO Ronnen Harary, alongside the Canadian outfit, Atomic Cartoons, providing animation …

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Spin Master taps Animaccord as global distribution partner for new animated series Super Dinosaur

Spin Master has tapped the international media and licensing specialist, Animaccord, to distribute the first season of the Super Dinosaur – the entertainment company’s latest animated property – across a number of international territories. 26 episodes of Super Dinosaur will be distributed to Russia & CIS, Eastern Europe, Baltic countries, …

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Spin Master extends brand campaign creation partnership with rEvolution

Spin Master has extended its longstanding relationship with the sports marketing agency, rEvolution to continue its work with the youth-focused division, rEv Youth on a number of campaigns for the year ahead. The announcement comes as an expansion of a ten year partnership the Canada-based toymaker has had in place …

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Fortnite named Top Gaining Toy Property of the Year at NPD’s Toy Industry Performance Awards

Fortnite has been named Europe’s Top Gaining Toy Property of the Year by the NPD Group, who announced the video game IP among the winners of its Europe Toy Industry Performance Awards at Spielwarenmesse last night. The winners were revealed at an event held at the International Toy Fair in …

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