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Tag Archives: Schleich UK

Schleich UK kicks off its Christmas 2020 campaign bringing digital engagement to physical retailers

Schleich UK has kicked off its Christmas 2020 campaign, a move to drive more fans to engage with the popular toy brand when shopping at retailers in the UK and Ireland, with the launch of a digital raffle initiative. Schleich is delivering Christmas themed POS to retailers across the UK …

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Schleich builds global platform for Horse Club with new digital content

Schleich is expanding the digital offering of its popular Horse Club brand this month as part of the toy maker’s ongoing efforts to maximise its exposure across different platforms and complement the brand’s more traditional play patterns. The firm has officially launched a new mission package for its Horse Club …

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Schleich UK’s life-sized Golden Lion takes pride of place at Hamleys’ London

Schleich UK has created a stir at Hamleys’ London store with the arrival of its life sized Golden Lion, a model that has taken pride of place on the iconic store’s third floor in celebration of the firm’s 85th anniversary.    Shoppers who venture to Hamleys in coming months will come …

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Schleich UK unleashes its virtual Red Rabbits campaign across retailers this Easter

Schleich UK’s is unleashing a warren’s worth of virtual Red Rabbits across participating retailers in the UK and Ireland his Easter, as part of its latest retail initiative. The Easter campaign will be activated globally and is a digital upgrade from the successful 2019 Red Rabbit Campaign. This year’s event …

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Schleich sees sales soar 56 per cent in UK as German outfit gears up for further growth

The German toy manufacturer, Schleich, watched UK sales soar by 56 per cent over the last financial year, while the company increased its revenue by double digits for the sixth year in a row within the German market. Schleich UK’s managing director for UK and Ireland, Thomas Randrup, has suggested …

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Schleich strengthens its UK sales forces with Stephanie Wallace

Schleich UK is strengthening its UK sales force, welcoming Stephanie Wallace to the role of key account and business development manager. With over 10 years’ experience in the toy industry, Wallace returns from maternity leave, and brings with her a wealth of knowledge from companies such as Green Board Games, …

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Schleich UK to launch heavyweight marketing campaign for Horse Club

Schleich UK has detailed plans for its first mainstream TV campaign for the rapidly-growing Horse Club brand –  a heavyweight campaign that begins this month. It features both traditional TV advertising, VOD, and digital coverage, including You Tube pre-roll. The 30” Horse Club TVC will introduce the Horse Club story …

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Schleich welcomes new marketing executive to UK force

Schleich is strengthening its marketing efforts across the UK and Ireland in what is shaping up to be a year of record growth for the firm here in the UK market. Leticia Gibney has been named the firm’s new marketing executive, further strengthening the team and supporting its marketing activity …

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