Tag Archives: Saban

The CEO of Hasbro has highlighted that he felt Power Rangers had previously been a vastly under leveraged and undervalued brand, one that could be exploited far better now it falls under Hasbro’s ever-growing remit.

Hasbro has taken control of the Power Rangers brand among a slate of other IP from Saban in a deal valued at $522m; The toymaker has been making advances on the property since being named master toy licensee this February.