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Tag Archives: Rubik’s

Zuru brings classic toy brands and hit kids’ IP to miniature collectables space with Toy Brands Mini

The award-winning global toymaker, Zuru is putting a new spin on the miniature collectables trend, having partnered with Nickelodeon/Viacom to launch a new licensed line to its new Toy Mini Brands line up. The partnership sees the introduction of Teenage Mutant Ninja Turtles, SpongeBob SquarePants, and JoJo Siwa to the …

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Spin Master is shaking things up for Etch A Sketch’s 60th year with major new collaborations

Spin Master is shaking things up for its iconic red-framed drawing toy, Etch A Sketch in 2020, as the crafty brand celebrates its 60th anniversary with a swathe of new collaborative projects. As part of its celebrations, Etch A Sketch has teamed with a number of other big names in …

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The Smiley Company signs Rubik’s Cube promo with McDonald’s

In a new triple-threat licensing partnership, The Smiley Company has secured a deal for SmileyWorld-branded Rubik’s Cube toys to feature in an upcoming McDonald’s Happy Meal promotion. The deal was brokered by The Marketing Store and will see the promotion launch this April in McDonald’s restaurants across France for five …

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