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Rubies is expanding its children’s book character range of dress up costumes with the addition of the popular quirky gothic-inspired publishing IP, Amelia Fang. Created by author and illustrator Laura Ellen, the Amelia Fang book series is published by Farshore/HarperCollins UK and has sold over 380,000 copies in the UK, …
Read More »Costume specialist Rubies readies its Hello Summer campaign to celebrate getting together
The licensed costumes specialist, Rubies is preparing to launch a new Hello Summer campaign this July, a marketing initiative devised to celebrate the summer months through new online content and competitions for kids and dress-up fans of all ages. The company is encouraging customers to make up for lost time …
Read More »Hit pre-school series Oddbods lands dress-up deal with Rubies Masquerade UK
The popular animated pre-school series Oddbods is getting into the dress up game thanks to a new partnership the leading dress-up manufacturer, Rubies Masquerade UK. Under the deal with the award-winning content creation and licensing studio, One Animation, Rubies has secured the dress-up rights for the Oddbods characters across the …
Read More »World Book Day | Words’ worth: Rubie’s on the importance of inspiring the nation’s young readers
It didn’t take a global pandemic to facilitate the manner of changes to have taken place at the dress-up and costumes specialist, Rubie’s, over the course of the last 12 months – but it certainly did help. Having ended 2020 – the year of the great halt – considerably stronger …
Read More »Rubies secures partnership with World Book Day to promote the benefits of reading
Rubies has secured an official partnership with the World Book Day charity and its annual event developed to change lives through a love of books and shared reading. The new collaboration is founded on Rubies’ own global experience of delivering best-in-class costumes and accessories as a trusted manufacturer of licensed …
Read More »NECA founder Joel Weinshanker takes direct leadership of Rubie’s global business
Costume company Rubies has released the details of a deal that will see the company’s co-owner and managing partner, and founder of NECA, Joel Weinshanker, take over the direct oversight of the entire worldwide Rubie’s business. In the new position, Weinshanker will look to harness the full power of over …
Read More »Jazwares promotes Jonny Taylor SVP of Europe and welcomes Holly Oldham to managing director role
Jazwares its advances its plans for European expansion with the promotion of Jonny Taylor to the role of senior vice president, Europe, and the appointment of Holly Oldham to the position of managing director for the UK and Nordics. The latest development is part of Jazwares’ ongoing plans for European …
Read More »Costume giants Rubie’s opens digital doors of Nuremberg virtual showroom and tours
Giants of the costumes and dress up market, Rubie’s isn’t letting the postponed calendar of trade shows stop it from putting on a show early next year, as it prepares to open the digital doors of its 365 dedicated Nuremberg showroom with exclusive virtual tours and live appointments. The new …
Read More »“Future is bright for Rubie’s” as private investment group takes control of the costumes specialist
Rubie’s Costume Company has promised ‘quality and innovation’ to its licensing partners, as well as the ‘best tools to service customers’ for its retail network as the company looks to start its new chapter up the ownership of an investment group. Earlier this month, a US bankruptcy court judge approves …
Read More »Rubie’s launches its Raise Your Spirits campaign to encourage a happy, safe, and fun Halloween at home this year
Rubie’s has launched a new campaign called Raise Your Spirits, an initiative that focuses on promoting a happy, safe, and fun Halloween at home this year. The move comes amid current UK restrictions and the impact they have on the ‘traditional’ Halloween celebrations here in the UK. Working closely with …
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