Race will take place the Westfield shopping centre during the October half-term.
Read More »Pioneer Europe launches personalised balloon site
Allows consumers to design their very own photo balloon with 24-hour click and collect service.
Read More »US Toy Fair receives new ranking on Gold 100 List
Since the Gold 100 List’s debut in 2008, the Toy Fair has climbed 24 spots from its 2008 ranking of 64th place.
Read More »Pokémon launches partnership with Build-A-Bear Workshop
The companies have partnered to release an exclusive stuffed Pikachu across Europe, North America and Australia.
Read More »Character Options bolsters pre-Christmas marketing for Teksta Scorpion
Further awareness will be created during The Gadget Show Live exhibition at Westfield Shepards Bush.
Read More »Frozen, Minions and Paw Patrol fuel Sambro’s best year yet
The licensed toy and merchandise specialist has seen over 33 per cent increase in turnover this year.
Read More »The Entertainer launches Nickelodeon STEM line
The range is designed to improve children’s spatial awareness, ability in maths and logical thinking.
Read More »K’NEX recreates London skyline in The Toy Store window
The window displays features replicas of The London Eye, Tower Bridge and The Shard.
Read More »Schleich makes Comic Con debut in pre-Christmas campaign
This is the first time Schleich has exhibited at Comic Con London, which will kick off on Friday 23rd October.
Read More »Hasbro licenses UK rights for Stickle Bricks and Mr Frosty to GP Flair
"Both brands present excellent play value and are just the type of properties that Flair likes to include in its portfolio," said Nic Aldridge, marketing director, GP Flair.
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