ToyNews Toy industry news: business, marketing, retail, wholesale and distribution
The new British-made children’s property, Master Moley – that witnessed a successful premiere on WarnerMedia’s Boomerang channel just last month – has been the focus of ‘several proactive approaches from publishing and toy partners’, as the creative team behind it promises to be meticulous in its licensing strategy. Master Moley …
Read More »Master Moley “will drive major toy lines” in licensing roll-out, but timing will be everything
