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Tag Archives: Pre-School

E-commerce platform Kooomo enters nursery and toy market with Kaliedy

The global e-commerce platform, Kooomo is diving into the nursery and toy market with the launch of Kaliedy, a new online retail space developed for parents and families in Ireland looking for baby essentials, nursery items, toys, and books. Not only does Kaliedy boast to be build upon over 95 …

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Hasbro’s VP of consumer products Marianne James on becoming a pre-school powerhouse

When Hasbro first made clear its plans to take over the Entertainment One entity at the end of 2019, the writing was pretty much on the wall that 2020 was going to be an atypical year for the world of children’s entertainment, licensing, and toys. No one quite knew exactly …

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Harrogate International Nursery Fair confirms leading names will return for 2021 show

Nursery industry leaders have backed the 2021 Harrogate International Nursery Fair by confirming their return to the annual event as it makes preparations for its come-back physical event in March 2021. Among the names to be lining the halls of the show from March 28th to 30th next year, are …

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World view: Chinese pre-school IP GoGoBus becomes top selling toy line at Toys R Us South Korea

The Chinese animation studio and children’s entertainment business, Winsing is building a portfolio of success in the Asian markets, particularly South Korea, where its hit pre-school property GoGoBus has been listed among the best-selling licensed toys at Toys R Us. GoGoBus is an animated kids’ series based on social and …

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SmartMax launches latest expansion to its best-selling My First range

The award-winning pre-school magnetic construction sets brand, SmartMax, is expanding its My First collection with the launch of three new sets this summer. Joining the ever-growing line-up this season is the My First Vehicles, Animals, and Sounds & Senses, each designed for kids aged one to five. The launch marks …

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Jazwares met with ‘incredible demand’ for CoComelon debut toy line as toymaker rushes to replenish retailers

Jazwares has been met with ‘incredible demand’ for its CoComelon toy line, range of plush, vehicles, figurines, and role play toys that made its debut at retail this year and marks the first toy launch for the popular pre-school 3D animated series. The toy firm has stated that it is …

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Pre-school property Numberblocks joins the CBeebies Go Explore app

The popular pre-school property, Numberblocks has now joined the CBeebies Go Explore app in the form of a new skill-testing numeracy game called Number Magic Run. The new game features popular character from the CBeebeis show as it encourages kids to add, subtract, and complete a number of puzzles. Number …

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Emmerdale star Charley Webb launches new sustainable toy brand Nordi Babi

The Emmerdale star and entrepreneur, Charley Webb has launched a new toy brand for babies and pre-schoolers, inspired by the Scandinavian look and style. Called Nordi Babi, the toy line was launched via the soap star’s Instagram page, with the first run already a sell-out success. Webb – who plays …

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Orchard Toys partners with the Department for Education’s Hungry Little Minds campaign

Orchard Toys has detailed its new partnership with the Department for Education’s pre-schooler development campaign, Hungry Little Minds, an initiative that looks to improve early communication, language, and literacy skills in young children. Under the new partnership, Orchard Toys will be producing a series of free, downloadable activity sheets that …

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Design-led pre-school brand Lemon Ribbon eyes master toy partner in franchise-building plans

The brand extension, collaboration and licensing agency, Glue Creative Thinking is embarking on a mission to bring the children’s lifestyle brand and online platform, Lemon Ribbon, into the pre-school toy space by ‘tapping a gap in the market for a design-led pre-school property.’ Lemon Ribbon is an online activity hub …

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