The Pokémon World Championships is coming to London for the first time in its history in a move that underscores the continued popularity of the Pokémon brand here in the UK. The Pokémon Company International has now confirmed that thee Championships will be held at ExCeL London from August 14th …
Read More »The Pokémon Company launches new video-game tie-in plush lines
The Pokémon Company International is ramping up activity for Pokémon fans ahead of the release of the new video games, Pokémon Sword and Pokémon Shield, through a unique tie-in featuring plush toys of characters featured in the games. For the first time, fans will be able to buy plush toys …
Read More »How the West was won: Japanese art and its impact on kids’ entertainment
Take a look at some of the highest performing animation or properties within the children’s space today and you’ll notice the creeping influence of Eastern culture infiltrating the style and look of so much we experience here in the West. Spin Master’s Bakugan – to name just one example – …
Read More »Character Options takes its brands to UK’s YouTubers with Character Kidz launch
Character Options is taking its brands directly to the UK’s wealth of up and coming YouTubers with the launch of its first Character Kidz Show, an event delivering a carnival of filming opportunities for those plugged in to the social media space. Character Kidz will take place in central London …
Read More »Pokémon promos launch into Hamleys and Harrods as Detective Pikachu hits UK cinemas
The Pokémon Company International has teamed up with the iconic stores, Hamleys and Harrods, for a raft of Pokémon activity, coinciding with the release of the live action Pokémon movie Detective Pikachu. Marking Pokémon’s return to Hamleys’ flagship Regent Street store, a Pokémon window featuring imagery from the movie plus …
Read More »Strong Christmas for Character Options beats retail woes
The Peppa Pig toymaker has had a strong start to the financial new year will demand and popularity for products continuing.
Read More »Funko sees 32 per cent sales uplift in Q2 2018 results as global audience grows
“Looking ahead, we have a strong pipeline of products that we are preparing to launch during the second half of 2018, especially Pokémon and Fortnite, which we recently secured.”
Read More »Pokémon beats Marvel as highest grossing franchise and anime “will only get stronger from this point”
It is estimated that Pokémon has earned $59.1 billion since its creation in 1996 with a total that spans its $50 billion in retail sales and its massive mobile presence thanks to the success of Pokémon Go.
Read More »Toy Fair 2018: Pokémon, Bush Babies and Hatchimals sweep Editor’s Choice Award
Character Options, Golden Bear and Spin Master celebrate first, second and third in the Toy Fair 2018 awards category.
Read More »The Pokémon Company reveals slate of ‘Legendary’ promotions for 2018
The Pokémon Trading Card Game will see new updates along with mobile updates, retail promotions and more.
Read More »