ToyNews Toy industry news: business, marketing, retail, wholesale and distribution
A toy company that manufactures, sells, and donates plush toys for children designed after real-life rescued dogs has seen triple digit growth in the market, fuelled by the nation’s love of pets and increased pet ownership over the course of the pandemic. A US-based toy manufacturer that has just opened …
Read More »Rainbow Designs unveils new We’re Going on a Bear Hunt toys in Walker Books partnership
Rainbow Designs is encouraging children to undertake their own Bear Hunt adventures this year as it launches its new We’re Going on a Bear Hunt collection of soft and wooden toys to the market. Based on Walker Books’ classic storybook of the same title, the toys take inspiration from the …
Read More »Ikea brings sustainability topic to kids with endangered animals plush collection
The plush collection comes with a line of story books, each of which aim to ‘support parents in answering questions about sustainability, while giving older children the chance to learn more on their own.’
Read More »Thousands of fake Pokémon toys seized
Over 530,000 toys were seized in total, with an estimated value of over $6 million.
Read More »Suncrest launches Meiya & Alvin plush toys
The Meiya & Alvin collection of toys combines natural rubber for teething and soft plush.
Read More »How to get your products into the August issue of ToyNews
The next issue of ToyNews has guides to the girls market, plush toys, music toys and Autumn Fair.
Read More »Plush delivering excellent results for Re:creation
2015 has seen the firm’s plush portfolio take off with the success of Zigamazoos and Necknapperz.
Read More »US: Stackins Stackable Friends launches in Walmart stores nationwide
“Stackable plush is the hottest new collectible, and we are so excited to introduce these adorable, Stackins pets to fans,” commented Kathy Hawk, vice president, Marketing, Funrise.
Read More »Little Baby Bum moves into toy market
With more YouTube video views than Ed Sheeran, Little Baby Bum is now turning its characters into toys.
Read More »Character Options launches new The Simpsons toy collection
“We are delighted to be working on one of the most prestigious and most famous global brands,” said Mark Hunt, marketing manager at Character Options.
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