Tag Archives: playmobil

Mattel, Playmobil and Just Play strengthen Spirit toy lines as new film rolls out across EMEA

Universal Brand Development has launched a cross-category consumer products programme centered on the latest chapter in the DreamWorks Animation Spirit franchise, as the new animated feature film, Spirit Untamed rolls out across EMEA this summer. Having premiered in Central London last weekend at an event attended by celebrities and their …

Read More »

Playmobil to launch first series of Asterix play-sets in 2022

The iconic comic book and movie character Asterix is getting a Playmobil makeover via a new partnership between the toymaker and the Asterix brand owner, Les Editions Albert Rene. Under the partnership, a series of play-sets will be developed, marking the first time that Asterix and his sidekick Obelix have …

Read More »

Playmobil teases major new partnership with classic TV IP The A Team

Playmobil could be igniting the passions of kidult audiences across the UK once again with another heavy dose of nostalgia. And this time it’s taking the form of The A Team. Playmobil UK has teased a new partnership in the retro property space, releasing an 11-second snippet via social media …

Read More »

Hornby, LEGO, Playmobil and Zuru make Licensing International Excellence Awards short list

Hornby Hobbies, LEGO, Playmobil, and Zuru have joined a list of major global toy brands in the running for industry recognition at the 2021 Licensing International Excellence Awards taking place in August. Items such as Hornby’s The Beatles Eurostar Yellow submarine Model Train Set or LEGO’s Andy Warhol LEGO Art …

Read More »

Playmobil details launch of Dino Rise and Dino Rise – The Legend of Dino Rock on YouTube

Playmobil is winding back the clock just a few millennia with the hotly anticipated launch of its new dinosaur adventure, Dino Rise at the end of the month. The new themed launch is accompanied by its own CGI animated series, Dino Rise – The Legend of Dino Rock, which, having …

Read More »

Nostalgia trip | From Hungry Hungry Hippos to Pound Puppies, Brits reveal their best-loved toys of the 1980s

Hungry Hungry Hippos, Pound Puppies, and the TreeTots Family Treehouse have all been named among the top ten most era-defining toys of the 1980s, according to a survey of some 40,000 nostalgic British parents this year.  Taking participants on a trip down memory lane to an age dominated by terrestrial …

Read More »

Playmobil supports the indie retail scene with new customer loyalty scheme

Playmobil has committed further to its support of independent retailers across the country with the launch of a new loyalty scheme in which customers can collect stickers with every brand purchase to exchange for a gift from the popular toy maker. The initiative is part of Playmobil’s ongoing commitment to …

Read More »

Playmobil appoints toy retail’s own Hana Sellwood to territory manager role

Playmobil has appointed Hana Sellwood to the role of territory manager for the South East of England. Sellwood joins the toy firm with over 12 years of experience in the industry and an expertise within the retail scene. Over the course of her career, Sellwood has held positions such as …

Read More »

Moonpig details ‘ambitious plans for kids’ toys’ as it welcomes LEGO to the gifting portfolio

The online gifting specialist, Moonpig has detailed its huge ambitions’ for its giftable kids range, growing its portfolio of toy partners and most recently welcoming LEGO into the fold. The firm’s partnership with the LEGO Group marks a significant step forward for the company as well as ‘its biggest brand …

Read More »