Tag Archives: plastic waste

Mattel’s Matchbox brand aims to be 100 per cent eco-friendly with Drive Towards a Better Future campaign launch

Mattel has taken its commitment to sustainability into the die-cast vehicles space, with the launch of its Drive Toward a Better Future campaign to make all Matchbox cars, play-sets, and packaging from 100 per cent recycled, recyclable, or bio-based plastic. Featuring innovative electric vehicles and environments that model the real …

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Waitrose bans kids’ magazines with ‘pointless plastic’ free toys in fight against pollution

Waitrose has confirmed that it will no longer sell children’s magazines with plastic disposable toys in a move to help combat the issue of pollution and plastic waste. The retailer’s decision was inspired by a campaign launched by the ten year old Skye from Gwynedd, who has made it a …

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Micro launches new ECO range of children’s scooters made from recycled fishing nets

The international toy company Micro Mobility and its Micro Kickboard business has sourced materials from the maritime industry for the launch of its latest range of children’s scooters constructed from recycled fishing nets. Headquartered in Switzerland, Micro Mobility has launched several pro-environmental projects since setting up business in 1999 to …

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Recycled plastic plush toys Shore Buddies eye global distribution with Kids International Marketing

Shore Buddies, the first plush animal range to be made from 100 per cent recycles plastic bottles, has named Kids International Marketing as its exclusive sales partner as the Californian business looks to grow its international sales portfolio. Based in San Diego, Shore Buddies has made it its mission to …

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Burger King takes plastic toys off the menu in significant move to address plastic waste

Burger King is scrapping plastic toys from the menu in a move to take ‘significant action’ in addressing the issue of plastic waste. The fast food chain will no longer give away plastic toys with its children’s menus, and intends to encourage customers to bring in old promotional plastic toys, …

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