New PJ Masks and PAW Patrol pre-school products will be supported alongside Marvel lines with opportunities across Influencers, brand partnerships and events high on the PR agenda for 2019.
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The firm has initiated a global campaign to bring the Fartists Club to the European, US and Canadian kidult markets across multiple platforms, digital partnerships and influencer content creation.
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The firm has enlisted Norton PR to help drive awareness through fully integrated marketing spanning events, experiential, partnership initiatives and TV and digital campaigning for the launch.
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