Tag Archives: news

Toy Trust fundraisers complete ‘event like no other’ and reach almost 26,500km in 80 hours

A mammoth 26,425 kilometres has been reached by participants from across the toy industry in this year’s Toy Trust Challenge to cover the distance of an Around the World journey all within 80 hours. Industry representatives from all areas of the toy space, from manufacturers and retailers, to licensors and …

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LEGO and ZURU to tackle sustainability topic at Sustainability in Licensing Conference 2021

Toymakers LEGO and ZURU will be among a panel of experts tackling the topic of sustainability in the licensing industry next week, alongside recycling and waste management leader RECOUP who believes the UK now has ‘the opportunity to be a world leader in plastic resource management.’ Global names in the …

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Spielwarenmesse launches ToyAcademy platform for year-round insight and expert talks

Spielwarenmesse is launching a new platform to host talks spanning some of the biggest topics to be affecting the international toy industry, from retail to sustainability. Called the ToyAcademy, the platform will welcome experts from across the global industry to share their insight and stance on important factors affecting the …

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IMC Toys extends content partnership with Nickelodeon for second year

IMC Toys has extended its content partnership with Nickelodeon for the second year, following the success of its 2020 Cry Babies Magic Tears collaboration. Launched in September last year, the Nickelodeon partnership includes the broadcasting of Cry Babies Magic Tears commercial short form episodes, linear content and a digital hub …

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Janod teams up with WWF to launch new eco-focused toy range for animal and nature lovers

The French toy brand, Janod has embarked on a new collaboration with WWF for the launch of a new collection of toys designed to inspire and engage the next generation of animal and nature lovers. As part of the toy firm’s wider promise to help the planet, Janod is working …

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Roger Howard retires from Casdon after 45 years of service

Roger Howard, one of the industry’s longest serving members, has stepped away from the toy chest this week – retiring from Casdon Toys after 45 years of service. Howard joined the team at Casdon in July 1976, when he was just 16. Starting as an office junior, Roger was put …

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KidsKnowBest expands senior team with three key hires

The youth-focused creative agency, KidsKnowBest is continuing its plans for expansion with the appointment of three new senior hires across its data, research, and strategy teams. Thomas Fink has been appointed as Data and AI consultant, while Helen Lockett takes up the role of Associate Research Director. Ed Hallinan Rhodes, …

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Hornby pulls in first profit in nine years and promises “significantly more new releases” to come

Hornby Hobbies has turned a profit for the first time in nine years, pulling in a £300,000 pre-tax profit compared to the £3.4 million loss the year prior, highlighting the resurgence of the hobby market over the past year. The model train specialist has been at the centre of a …

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Little Tikes expresses excitement over Little Baby Bum’s arrival on BBC iPlayer

Little Tikes has expressed its excitement at the launch of Little Baby Bum – the hit Moonbug Entertainment preschool series – on the BBC iPlayer this season, bringing the globally revered series to wider audiences across the UK. The preschool toy specialist, Little Tikes has been working with the team …

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