Tag Archives: news

Funko Europe named Licensee of the Year at 2021 Licensing International France Awards

Funko Europe was named Licensee of the Year at the 2021 Licensing International France Awards last week, where the pop culture specialist brushed shoulders with some of the toy and entertainment space’s biggest names, including LEGO and Warner Bros. Consumer Products. The annual event was held virtually as it brought …

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Schleich jumps into video gaming with open world title Horse Club Adventures

The Munich games developer, Wild River Games has partnered with the international toy company Schleich to launch the first video game title for its popular Horse Club franchise. The new title, Horse Club Adventures, will be an open-world game for children aged six to 12, allowing them to explore and …

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Jazwares and Kellytoy bring Squishmallows brand extension Squishville to the UK

Jazwares and Kellytoy, a susbsidiary of the global toy company, has launched its Squishmallows brand extension, Squishville to the UK, with presence across major retailers including Argos, Asda, Tesco, The Entertainer, and Smyths. The launch of Squishville arrives following a surge in popularity of the Squishmallows brand that, since its …

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Moose Toys named Walmart’s Toy Supplier of the Year as it cites ‘strongest product line up to date’

Moose Toys has been named the Walmart Toy Supplier of the Year during the US retailer’s seventh annual Supplier Growth Form that was held virtually earlier this week. The event saw Walmart not only share the company’s upcoming strategic initiatives and areas of focus for future growth, but also celebrate …

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The Entertainer offers support to kids and families through Play is Never Cancelled campaign

The Entertainer has unveiled its Play is Never Cancelled campaign, a new programme of home-friendly, social activities to keep children occupied and from feeling isolated as the country plots its slow route out of lockdown this year. Following months of lockdown and a year’s worth of social restrictions, research has …

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Mattel reveals new Barbie partnership with Radio One broadcaster Clara Amfo

Mattel has unveiled a new one-of-a-kind Barbie doll in the likeness of the popular broadcaster, Clara Amfo as part of the toy maker’s ongoing UK Barbie Role Model campaign. Best known for hosting her Radio One show, Amfo has interviewed some of the world’s most prolific artists, from Jay-Z to …

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Spring budget | Retail restart support, extended furlough, and £300m more for the Culture Recovery Fund

A restart programme to support retailers reopening next month and a £300 million culture recovery fund have been announced in a budget described as the Government’s “use of the full fiscal firepower of the country,” by Chancellor Rishi Sunak this afternoon. Among the first issues addressed by Sunak as he …

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EOLO Toys and Panini on board for new animated series and app game SuperMasked

EOLO Toys and Panini have been named among a portfolio of licensing partners already on board to launch exclusive toys and collectables based on an upcoming animated series and app game, SuperMasked. A joint venture between Maya Studio and EOLO’s own toy design house and motion graphics centre, Toy Zone, …

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Little Tikes digs into flourishing gardening market with Growing Garden launch

Little Tikes is encouraging kids to get their hands dirty this summer with the launch of its new Growing Garden brand, a range aimed as aspiring gardeners to get closer to nature. The true-to-life range will feature a watering can and gloves for tending to newly planted seeds, garden hand …

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Anderson Entertainment launches first official Gerry Anderson Day as consumer demand drives further growth

Anderson Entertainment, the production company founded by the creator of the original Thunderbirds, Gerry Anderson, has detail the first International Gerry Anderson Day to take place on April 14th – marking the birthday of the man behind other hits including Space: 1999 and Captain Scarlet. Celebrating the life and works …

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