Tag Archives: news

Hasbro to revive Micro Machines with Wicked Cool Toys as master toy partner

Hasbro has appointed Wicked Cool Toys as the global master toy licensee for the ’80s and ’90s nostalgia brand, Micro Machines, in a move to revive the retro line for today’s kids. Wicked Cool Toys’ portfolio already includes original IP as well as the master toy licenses for top brands …

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Playmobil partners with Warner Bros. for Scooby-Doo play-sets

Warner Bros. Consumer Products EMEA has struck upon a new deal with the international toymaker Playmobil to bring its popular Scooby-Doo franchise into the Playmobil fold. The leading toy manufacturer has secured the worldwide rights for Scooby-Doo core and the new Scooby-Doo theatrical motion picture, set to be released in …

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LEGO to launch Despicable Me building sets in 2020

Universal Brand Development, Illumination and the LEGO Group have detailed the further expansion of a licensing partnership to launch a collection of Despicable Me LEGO building sets in 20202. The partnership with the record setting Despicable Me franchise has been drawn ahead of the relase of the upcoming feature film, Minions: The Rise …

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Paddington to hit the stage with new live show in 2020

Copyrights Group and Rockefeller Productions have partnered to bring Paddington, the star of children’s books and both big and small screens, to the stage in a new live show. Launching in 2020, the stage will target a pre-school audience and will feature, for the first time, Paddington on stage in …

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Hit video game title Sea of Thieves is getting its own role-play tabletop title

Sea of Thieves, the hit video game title from the same team that created N64’s Goldeneye masterpiece, is the latest from the digital realm to undergo the tabletop gaming treatment. Mongoose Publishing has been appointed the task of translated the popular MMO title into a role-playing tabletop title, and is …

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Alpha Group named global master toy partner for Chuggington

Toymakers, Alpha Group has been named the global master toy partner for season six of the popular children’s animated series, Chuggington. The multi-year collaboration will see Alpha launch a toy range worldwide from 2020. The appointment was made by the Chuggington brand owner, Herschend Entertainment Studios who acquired the property …

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Magic Box Toys to launch SuperZings series four this summer

Collectable toys specialist, Magic Box Toys has detailed plans for a fourth series of its popular line, SuperZings, scheduled to hit shelves this August. SuperZings is the ‘hero vs villain’ pocket money range that sees everyday objects and food as collectable characters. One of the top selling toy and collectable …

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There and Bakugan: A Hobby’s Tale – Spin Master on the return of its hit gaming brand

Following months of preparation and surging viewer numbers for its animated series, Bakugan is launching back on to the boys’ market. Robert Hutchins talks to Spin Master’s UK commercial director, Phil Hooper about what the company has in store for this perennial boys’ brand for this year and beyond. How …

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GB eye moves premises as print on demand and product innovation spurs growth

The popular giftware licensee GB eye is continue with its 2019 expansion plans with a move to new premises next month in order to accommodate the company’s growth, while consolidating its business into one site. The move comes on the heels of a strong first quarter for GB eye, who …

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Moon and Me signs live show, publishing and further toy partners

Moon and Me, the latest hit pre-school series to emerge from the brain of one of the genre’s best-loved creators, Andrew Davenport, is looking to build out an extensive licensing portfolio, spanning live shows, partyware, publishing and toys. In a move to ramp up its consumer products activity just weeks …

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