Tag Archives: news

First ever Trading Card Games auction for Heritage brings in $3.4m as Pokemon tops the bill

A sealed Pokemon Booster Box stole the spotlight at Heritage Auctions’ first Trading Card Games event this month, when the First Edition Base Set drew 115 bids before selling for an impressive $384,000. The first of its kind event exceeded all pre-auction expectations when it went on to take a …

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Character Options sets stage for Character Kidz Big Weekend social media festival

A total of 65 Kidfluencer channels and their families are making their preparations for this year’s three day Character Kidz event, the annual exclusive influencer event hosted by the UK toy firm, Character Options. Now in its third year, the Character Kidz Big Weekend promises a three day festival of …

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Acamar Films’ preschool property Bing heads to ZSL London Zoo this autumn

Acamar Films’ flagship preschool property, Bing is heading to ZSL London Zoo this autumn to bring a host of family activities to visitors and fans. The new partnership is the latest expansion of Bing’s live events and experiential licensing portfolio. Under the new partnership, ZSL London Zoo will host a …

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The London Toy Company reveals its first TfL train sets made from recyclable plastic

The London Toy Company has lifted the lid on its venture into new toy categories this year, with the launch of its Transport for London licensed train set and trains, all made from recyclable plastic. The new launch marks the first time that The London Toy Company has entered the …

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Mattel sees Q2 sales hit $1.03bn as EMEA growth outpaces the toy industry

The global toy maker, Mattel has seen its Q2 2021 net sales increase 40 per cent on last year, with particular success across EMEA where the firm’s growth has exceeded the industry by 11 percentage points. Mattel bosses have billed it ‘another exceptional quarter’ having witnessed ‘outstanding consumer demand for …

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TIMIO Educational Audio and Music Player lands in the UK through Toynamics distribution

Toynamics UK and Ireland has been tapped as the exclusive distributor of the TIMIO Educational Audio and Music Player, as well as the new-to-market TIMIO foldable kids’ headphones. The deal has been struck amid a surge in interest in the children’s audio space. TIMIO is an interactive learning device for …

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Character Options bolsters sales division in preparation for continued growth

High profile changes to the company’s sales structure are afoot at Character Options, as the toy firm positions itself for further market growth with a double promotion and a new hire. Both Richard Dinham and Anthony Thorpe have been promoted to the roles of senior national account managers in recognition …

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Brainstorm Ltd teams with ViacomCBS UK to launch PAW Patrol and Blue’s Clues & You Torch and Projector sets

Brainstorm Ltd has secured a new partnership with ViacomCBS Consumer Products UK that will see the toy firm add both PAW Patrol and Blue’s Clues & You to its successful Torch and Projector range. With growth across the industry, PAW Patrol continues to be the UK’s leading preschool property. Under …

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Hamleys makes major play for video gaming market with new department launch

The iconic London toy store and toy retail brand, Hamleys is making a major new play for the video gaming market with the opening of a new state-of-the-art console, PC and gaming accessories department in its Regent Street location. The new 1,326 square foot gaming space is situated within the …

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Hasbro sees second quarter sales surge 54 per cent amid an “excellent Q2 2021”

Hasbro has seen its second quarter sales surge 54 per cent to $1.32 billion over what has been billed as ‘an excellent quarter’ with increases across its consumer products division and Wizards of the Coast and Digital Gaming segments. Revenues increased 54 per cent versus the second quarter of last …

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