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Tag Archives: news

Magic Box Toys to launch SuperZings series four this summer

Collectable toys specialist, Magic Box Toys has detailed plans for a fourth series of its popular line, SuperZings, scheduled to hit shelves this August. SuperZings is the ‘hero vs villain’ pocket money range that sees everyday objects and food as collectable characters. One of the top selling toy and collectable …

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There and Bakugan: A Hobby’s Tale – Spin Master on the return of its hit gaming brand

Following months of preparation and surging viewer numbers for its animated series, Bakugan is launching back on to the boys’ market. Robert Hutchins talks to Spin Master’s UK commercial director, Phil Hooper about what the company has in store for this perennial boys’ brand for this year and beyond. How …

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GB eye moves premises as print on demand and product innovation spurs growth

The popular giftware licensee GB eye is continue with its 2019 expansion plans with a move to new premises next month in order to accommodate the company’s growth, while consolidating its business into one site. The move comes on the heels of a strong first quarter for GB eye, who …

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Moon and Me signs live show, publishing and further toy partners

Moon and Me, the latest hit pre-school series to emerge from the brain of one of the genre’s best-loved creators, Andrew Davenport, is looking to build out an extensive licensing portfolio, spanning live shows, partyware, publishing and toys. In a move to ramp up its consumer products activity just weeks …

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Funrise signs multi-year toy license with Caterpillar

Funrise has entered into a new multi-year toy license with Caterpillar, the globally recognised construction equipment manufacturer. Under the agreement, Funrise will distribute and market a line of realistic toy machines based on Cat construction machines. The Cat toy line from Funrise is expected to include machines in a wide range …

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Just Play to build extensive licensing portfolio around Hairdorables dolls brand

Just Play’s popular collectable doll brand, Hairdorables is making a move for the licensing space, tapping Evolution USA as its licensing agency charged with building a portfolio of consumer products around the toy IP. The brand is targeted to girls aged five to nine and was recognised as the fastest …

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Zuru teams with celebrity Fortnite gamer Ninja for new X-Shot blaster range

Zuru has detailed the latest growth plans for its blaster IP, Zuru X-Shot by collaborating with the famous gamer and Fortnite player, Ninja.  The limited-edition line of X-Shot Ninja dart blasters will launch this autumn. Five custom items will be available in the range, including Stealth, Quick Scope, Turbo Strike, …

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Egmont and Nickelodeon bring Nella to kids’ magazines with Showcase special

Egmont Publishing has themed its latest issue of Showcase magazine all around the popular Nick Jr. television series, Nella the Knight, as it looks to deliver a message of empowering girls this summer. This exclusive issue of Showcase magazine will introduce readers to Nella’s kingdom through stories, snap cards, Princess-themed …

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Re:creation completes acquisition of Mightymast Leisure

Re:creation Ltd has completed the acquisition of Mightymast Leisure Ltd, an industry leader in the world of games and sports equipment. Established for over 30 years, Mightymast has a global reach, supplying its catalogue of innovative products across a variety of retail channels including on the high street, online and specialist …

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Basic Fun named UK and American master toy partner for Care Bears

Three decades on from having made their first appearance, the Care Bears are on course to delight a whole new generation of youngsters, thanks to a new master toy partnership with Basic Fun. The Florida-based toy and novelties company has been handed the UK and North American master toy rights …

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