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Tag Archives: news

Bandai UK sees ‘fantastic reaction’ to first Dragon Ball Super toys for mass kids’ market

Bandai UK has seen a “fantastic reaction” to its newest range of Dragon Ball Super action and collectable figures, the first range that the franchise has ever brought to the mass market space. The Dragon Ball Super range launched in January this year, marking a first for licensed toys of …

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Craft Buddy makes toy market debut with the launch of its Frameables range

The arts and crafts brand, Craft Buddy is expanding into the toy market with the launch of Frameables, its first product designed specifically for children. Frameables makes use of the firm’s popular Crystal Art format for a range of crafting products that have been designed to help children develop motor …

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The Very Hungry Caterpillar extends its partnerships with Bluewater and The Eden Project

The Very Hungry Caterpillar is continuing to build on the success of its 50th anniversary celebrations last year, having seen the successful launch of a new half-term activation with Bluewater shopping centre. In a deal brokered by Rocket Licensing, the UK licensing agent for Eric Carle’s classic children’s book, the …

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Toei Animation taps Spacetoon and ToyPro to bring Dragon Ball Super animation and toy line to MENA

Toei Animation is looking to grow its global audience for its hit Dragon Ball Super franchise, teaming with Spacetoon to launch the series across TV, its SVOD platform Spacetoon Go, and a range of toys across MENA. The third season of the popular Dragon Ball Super series has already been …

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Theo Paphitis’ #SBS Small Business Sunday partners with Autumn Fair for 2020

The online business community #SBS Small Business Sunday, founded by the entrepreneur Theo Paphitis, is once again teaming up with Autumn Fair for 2020, following a run of successful partnerships across 2018 and 2019. #SBS began in 2010 and has seen hundreds of small businesses tweet Paphitis every week to …

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Smiffys owner RH Smith & Sons acquires US business Chasing Fireflies

RH Smith & Sons – the parent company of the popular Smiffys fancy dress and party specialists – has acquired the US party and costume business Chasing Fireflies after its holding company went into administration. Chasing Fireflies is a long-established brand name in the US, known for its wide product …

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DreamWorks’ Trolls World Tour theatrical release date moved to April 10th

The theatrical release of DreamWorks Animations’ Trolls World Tour has been brought forward from its original slot of April 17th to April 10th this year. The follow up feature to 2016’s blockbusting success has been shuffled along the movie slate this year, as it occupies the slot previously belonging to …

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Acamar Films and HarperCollins celebrate strong start for Bing following World Book Day success

Acamar Films’ award-winning pre-school property Bing and its global publishing partner, HarperCollins Children’s Books, are celebrating a strong start to the year, thanks to the success of this year’s World Book Day. The popular published title, Bing’s Splashy Story has now reached number three in the overall children’s book charts …

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Toy safety firm SGS to host free webinar on EU standards for electronic toys

The product safety specialist, SGS Services is to host an informative webinar session to explore the EU Standards and Regulations for electronic toys for the market today. In its aim to help toy manufacturers, importers and retailers ensure their electrical and electronic (EE) toys are safe and compliant for European …

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Epoch taps Norton PR for influencer and digital campaigns for Sylvanian Families and Aquabeads

Epoch has tapped Norton PR to implement a heavyweight influencer and digital campaign for the big 35th anniversary celebrations of its Sylvanian Families brand and its crafts line, Aquabeads. Under the new contract, Norton PR will work alongside Epoch’s longstanding retained PR and social media agency, Highlight. The two will …

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