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Tag Archives: news

Asmodee’s licensing game: “It’s about time this happened, the fans out there are starving for stuff”

“The world is going to look very different now that Asmodee – one of the biggest players in the board gaming sector – is very actively pushing into licensing,” Alexander Thieme, manager of licensed publishing and consumer products, Asmodee Entertainment, promises. The board game giant kicked off October with a …

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Indie Focus: Counter Attack bridges football and hobby gaming with deep strategy tabletop title

The beautiful game; a game of deep strategy, critical thinking, mental agility and the fitness to slog it out for 90 minutes with the crowds baying for blood. Wash it all down with a boozy night on the town and at this point, we very well could be talking about …

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Costume giants Rubie’s opens digital doors of Nuremberg virtual showroom and tours

Giants of the costumes and dress up market, Rubie’s isn’t letting the postponed calendar of trade shows stop it from putting on a show early next year, as it prepares to open the digital doors of its 365 dedicated Nuremberg showroom with exclusive virtual tours and live appointments. The new …

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Spin Master, Crayola, VTech and Sambro among 21 UK partners for PAW Patrol: The Movie

Spin Master, Crayola, VTech, and Sambro have been named among the 21 UK partners to have signed new and renewed licensing partnerships for PAW Patrol ahead of the release of the PAW Patrol movie and its slated August 2021 release. ViacomCBS Concusmer Products UK has signed a raft of partners …

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Recycled plastic plush toys Shore Buddies eye global distribution with Kids International Marketing

Shore Buddies, the first plush animal range to be made from 100 per cent recycles plastic bottles, has named Kids International Marketing as its exclusive sales partner as the Californian business looks to grow its international sales portfolio. Based in San Diego, Shore Buddies has made it its mission to …

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Thames & Kosmos bolsters its science kits lines with Terrain Walkers and Kids First Coding & Robotics

Thames & Kosmos has bolstered its popular range of Science Kits, welcoming the Terrain Walkers to its best-selling Engineering Makerspace brand, and the arrival of the Kids First Coding & Robotics lines. “The Terrain Walkers are the latest addition to our immensely popular Engineering Makerspace range,” said Jo Drage, sales …

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Licensing special – LEGO and Adidas build multi-year partnership to ‘inspire creativity and foster play’

The LEGO Group has struck up a multi-year partnership with Adidas to co-create a range of new products aimed at inspiring creativity to foster a more playful, positive and inclusive world for adults and children from all backgrounds and sporting abilities. The partnership will span products such as footwear, apparel, …

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UK acting royalty unite with Tonies for Great Ormond Street Hospital storytelling initiative

A group of Britain’s most celebrated actors have pooled their storytelling skills during lockdown to entertain the children at Great Ormond Street Hospital (GOSH) with the help of tonies, the popular children’s storytelling audio device. Award-winning talent including Olivia Colman, Katherine Parkinson and Keira Knightley recorded readings of their favourite children’s stories …

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Egmont Magazines is launching a new LEGO Explorer magazine this month

Egmont Magazines is launching a new LEGO Explorer magazine, a monthly publication designed ‘to build curious minds’ and inspire readers to design their own LEGO models and ‘unleash their creativity.’ The magazine has been developed by Egmont Publishing with the support of official LEGO designers and aims to combine the …

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Craft Buddy lands major toy retail partnerships in Germany in time for key Christmas shopping season

Craft Buddy is eyeing European expansion having secured a new retail partnership with two of Germany’s biggest toy retailers, Muller Handels GmbH and ROFU Kinderland Spielwarenhandels. The move sees the firm’s flagship Crystal Art brand become available in all 500 Muller stores, and 95 ROFU outlets ahead of Christmas. “In …

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