ToyNews Toy industry news: business, marketing, retail, wholesale and distribution
The popular CBeebies and iPlayer children’s series, Monty & Co has hit the ground running with three major licensing partnerships spanning kids’ magazines, online retail, and audio stories with Tonies. Immediate Media has added the pre-school IP to its successful CBeebies magazine, while Event Merchandising is in the midst of …
Read More »New CBeebies series Monty & Co eyes toy, publishing, and arts and crafts deals
Monty & Co, the new pre-school series to have landed on CBeebies earlier this month and devised by the team behind the likes of the Muppet movies, Mopatop Shop, and Chucklevision, is eyeing an early move into the toy aisle through the appointment of its global licensing agency, Licensing Link …
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