ToyNews Toy industry news: business, marketing, retail, wholesale and distribution
Toymaster has expressed its delight over a new partnership with Mattel who has joined forces the buying group to drive footfall into local Toymaster stores through a dynamic digital campaign launching on May 4th. The toy maker has launched a new initiative to help support the independent toy retail sector …
Read More »Why mobile is the best way to reach mum
iGen shares highlights from its conference talk at Kind + Jugend 2015.
Read More »Navigating the mobile landscape
How can you successfully target shoppers through mobile? Olivier Ropars from eBay offers up some of the firm’s learnings
Read More »Mobile Entertainment Awards 2013 open for entries
The awards are for anyone in the mobile entertainment space including toy firms with apps.
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