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Tag Archives: MGA Entertainment

Ravensburger bolsters sales team with former Cartamundi UK exec Giuseppe Insogna

Ravensburger has bolstered its sales team with the appointment of Giuseppe Insogna who takes up the role of national account manager with the games and puzzles specialist. The former MGA Entertainment, Wow! Stuff, and Cartamundi UK executive brings with him ten years’ worth experience in the field, and takes up …

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MGA Entertainment to host ‘world’s biggest viewing party’ for LOL Surprise REMIX toy and album launch

MGA Entertainment is celebrating the launch of its LOL Surprise REMIX, the latest evolution for the LOL Surprise franchise that will bring the fashion dolls into the world of music, with a global live streaming event taking place this month. In preparation for the special event – being hosted on …

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MGA Entertainment opens new offices in France, Italy, and Spain as toy firm sees continued international growth

MGA Entertainment has opened new offices in France, Italy, and Spain in a move that will see the global toy company assume direct representation and sales for its entire portfolio of products in Southern Europe. The move is part of the company’s ongoing mission to maintain its position as one …

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US toy giant Walmart reveals its own top toy picks for Christmas 2020

The US toy giant, Walmart has revealed its own top toy picks for the Christmas season, featuring no less than 36 of the products its tips as the hottest toys for 2020. The list, understandably features a large portion of Walmart exclusives, including lines from LEGO, Mattel, and Ryan’s World, …

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MGA Entertainment details “more innovative products than ever before” for 2020

MGA Entertainment has unveiled a raft of new brands and launches via the 11th annual Sweet Suite@ Home showcase this week, including new Rainbow High Fashion Dolls, a brand new unboxing experience in Secret Crush, and the introduction of its Tobi Robot Smartwatch. “Oh! So many new, original innovations from …

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Epoch’s Neil Bandtock to return to MGA Entertainment as managing director

Neil Bandtock, the departing managing director of Epoch Making Toys is returning to MGA Entertainment from October this year, where he will take over from the firm’s current MD, Andrew Laughton. Laughton resigned from MGA earlier this year, following a 12 year tenure with the company. Having worked in the …

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Isaac Larian’s Operation Pac-Man delivers 65,000 masks and face shields to US hospitals in its first week

Operation Pac-Man, the non-profit organisation created by MGA’s Isaac Larian to help fight the spread of COVID-19 worldwide, has delivered more than 65,000 masks and face shields to 40 hospitals across the US, and has successfully tested a new ventilator prototype and supported the 250-bed makeshift hospital in Los Angeles. …

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Toy sales surge in the US and UK indies ‘rally community spirit’ in time of COVID-19 adversity

Toy sales in the US have seen a surge amid the global COVID-19 pandemic, according to the latest data from the global sales tracker NPD Group, who has cited a 228 per cent increase in sales of games and puzzles in recent weeks. A recent report from the firm indicates …

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MGA Entertainment helps kids keep connected throughout social distancing with LOL Surprise BFF Pen Pal campaign

MGA Entertainment’s LOL Surprise is helping children remain connected with their friends and family while the world undergoes social distancing and school closures with the launch of its national BFF Pen Pal campaign. The campaign has been launched to help combat the feelings of separation by encouraging children who are …

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MGA’s Isaac Larian launches Operation: Pac-Man to equip US medical workers and hospitals battling Covid-19

The CEO and founder of MGA Entertainment, Isaac Larian has launched a new initiative Operation: Pac-Man to bring supporter together to equip hospitals and healthcare workers with the supplies they need to protect themselves as the global fight against Covid-19 continues. The initiative has been launched following an increase in …

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