Tag Archives: Melissa & Doug

Melissa & Doug will continue to evaluate licensing as ‘an area of growth for the firm’

The global toy maker, Melissa & Doug has expressed its plans to continue to evaluate licensing “as an area to grow its reach”, as it looks for the right platforms through which to reach more parents and children. The traditional toy specialist hit a major milestone last month when it …

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Melissa & Doug lands ‘largest licensing deal ever’ for PAW Patrol and Blue’s Clues & You toy ranges

The global toy brand Melissa and Doug, has signed an exclusive licensing partnership with ViacomCBS Consumer Products to develop and launch a range of PAW Patrol and Blue’s Clues & You co-branded toys for autumn next year. The toys will be designed to educate and empower pre-schoolers through active engagement, …

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