Tag Archives: melissa and doug

DKB Toys lands UK distribution for global toy brand Melissa & Doug

DKB Distribution & Toys has been appointed as the UK distribution partner for toy brand Melissa & Doug, encompassing over 2,000 UK customers from summer 2021 onwards. Melissa & Doug will continue to service key customers directly with DKB picking up the extended customer base. Under the new deal, DKB will have full domestic stock of all Melissa & Doug SKUs which will …

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Melissa & Doug launches ‘Timeless Toys. Endless Possibilities’; its first marketing campaign in 30 years

Melissa & Doug is celebrating a company first with the launch of it inaugural marketing campaign, Timeless Toys. Endless Possibilities; a campaign devised to highlight the brand’s mission to ‘inspire children to explore the world around them.’ The new ‘imagination fuelled’ campaign aims to reach parents who are looking for …

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Melissa & Doug | “We’re hitting a sweet spot with consumers right now”

Last year, and in the weeks that followed its ‘biggest push into the licensing space to date’ through a partnership with ViacomCBS’ PAW Patrol and Blues Clues brands, the global toy maker Melissa & Doug expressed its plans to evaluate licensing “as an area to grow its reach.” The move …

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