Tag Archives: Media Mix Compass

The Insights People continues to bolster business with eight new hires

The parents and family market intelligence outfit, The Insights People, is continuing to bolster its ranks having welcomes eight new starters to the rapidly expanding global business. Rick Myers has joined the firm from the Argentina-based kids’ media agency KidsCorp, taking up the role of business development director for LATAM, …

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The Insights People launches media campaign planning platform Media Mix Compass

The kids’ and parents market intelligence specialist, The Insights People, has launched a new platform designed to help brands monitor their global media campaigns across 13 territories. Called the Media Mix Compass, the media planning tool has been launched in order to assist companies plan, monitor, and evaluate their media …

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