Tag Archives: Mattel Creations

Mattel unveils first mass-retail toy to be certified CarbonNeutral

Mattel, Inc today announced an expansion of its sustainable product offering with the debut of new products from its popular MEGA and Matchbox brands. The expanded offering is in line with Mattel’s goal to achieve 100% recycled, recyclable or bio-based plastic materials in all its products and packaging by 2030. MEGA, …

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Barbie links with Balmain for fashion collection and NFTs

Mattel has announced a collaboration between its Barbie brand and French luxury fashion label, Balmain. Developed as a celebration of both Barbie and Balmain’s combined impact on fashion and greater culture, the two brands are launching a new global ready-to-wear fashion and accessories collection.  The venture also marks the first …

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Mattel Creations announces the Hot Wheels x Gucci Cadillac Seville

Mattel Creations, the design collaboration and direct-to-consumer platform of Mattel Inc, is adding to its growing list of creators with a unique Hot Wheels collectible to mark high-end fashion house Gucci’s 100thanniversary. The limited-edition Hot Wheels x Gucci Cadillac Seville, inspired by a scale model of the legendary Seville by …

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Mattel Creations enters NFT space with Hot Wheels NFT Garage Series

Mattel Creations, the global toy maker’s collaboration and direct to consumer platform, has made its first move into the NFT space, with a new collection of digital artwork inspired by the Hot Wheels brand. In a move to break into the new market, as well as ‘advance the collector offering’, …

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