With a small but rapidly growing domestic toy market and plans now underway for the country to overhaul its position in the global toy industry to become an international hub for toy design and manufacture, India is becoming an increasingly important player on the global toy market stage. Here, Kids …
Read More »Global news: Indian government launches Toycathon in move to make country ‘a global hub for toys and games’
The Indian government has taken new steps towards transforming the country into ‘a global hub for the development and manufacture of toys and games,’ with the launch of Toycathon. A hackathon for students, teachers, experts, and start-ups to crowdsource ideas for developing innovative toys and games, the launch is the …
Read More »Hasbro continues move out of China; targets 50 per cent or under by 2020
Hasbro could see its manufacturing out of China fall to 50 per cent or under by the end of next year, following what CEO Brian Goldner has called a positive shift for the firm out of the region. The firm claims to have spotted an opportunity now that has fuelled …
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