Tag Archives: lockdown

Plum Play eyes international growth following outdoor play demand and £4.2m in funding

Plum Play is eyeing international growth for its portfolio of outdoor toys and play products, including trampolines and climbing frames, following a surge in demand that has been driven by the pandemic and a recent £4.2 million in bank funding. It was at the end of last year that the …

Read More »

Boris Johnson’s roadmap out of lockdown lays out non-essential retail’s spring time reopening

Boris Johnson’s roadmap for lifting lockdown restrictions across England have offered the light at the end of a long tunnel for non-essential retailers, and the suggestion that doors will be reopening from no sooner than April 12th this year. The plans were detailed amid a roadmap out of lockdown delivered …

Read More »

Hasbro teams with Uber Eats to launch free Hasbro Toy Store for families this half term

Hasbro has partnered with the home delivery app, Uber Eats, to launch a free toy store in time for the half term holidays, as UK parents continue to hunt for new ways to keep their kids entertained during lockdown. The new collaborative effort arrives as 70 per cent of UK …

Read More »

Generation Media | Brands, Place, Trace: Vaccinate against bad planning and focus on innovation

At this point in the pandemic it comes as a relative certainty that aspects of life as we knew it pre-2020 simply won’t be the same again. For the media space, this couldn’t be more true, as the coronavirus has simply sped up the processes that were happening long before …

Read More »

Toys R Us comeback hits US roadblock as Tru Kids shuts its two toy shops

Plans for a Toys R Us comeback in the US have hit a roadblock as the retailer shut the doors of its only two physical stores, citing the impact of the coronavirus for the drop off in footfall. Owned by Tru Kids Inc which bought to the toy retailer in …

Read More »

Kids Insights – The direct approach: Will 2021 be the year for direct to consumer selling?

In its latest report in which it outlines the consumer trends among children aged three to 18 set to shape the coming year, market intelligence agency, Kids Insights predicts a stark rise in direct to consumer retail. With social media and brand’s own platforms playing such an integral role in …

Read More »

Orchard Toys kicks off its Virtual Toy Fair with exclusive Toy Fair TV-style video

Orchard Toys has kicked off its Virtual Toy Fair in good humour with the launch of a video-skit starring the firm’s own sales director, Simon Prest, and Toy Fair TV presenter, Gavin Inskip. Produced to capture the levity of the London trade show in a year that sees the doors …

Read More »

Panini ‘working hard to get stickers into the UK’ following high demand for its Premier League Collection 2021

Panini UK has ‘been taken aback’ by the demand for the new Premier League Official Sticker Collection 2021, that – despite the current lockdown restrictions – has seen sales outperform the success of the 2020 collection. The range has been such a hit at retail that customers in some parts …

Read More »

Indie insight: Armadillo Toys’ Lisa Clay on lockdown spirit and being the BTHA’s Ultimate Superhero

For the past 17 years, the independent retailer Armadillo Toys has been supplying the Leeds locals with an offering of traditional toy and games, while embedding itself at the centre of a community of parents and children spanning almost two decades. When the pandemic first struck last year, owner Lisa …

Read More »

Games, Puzzles and growing Kidult market fuel toy sector’s 2020 success, says NPD

The lockdown success of the games and puzzles market, a surge in the kidult market, and early Christmas trading all fuelled by the restrictions and implications of the Covid-19 pandemic, has helped the UK toy market hit a five per cent sales increase for its overall value.  According to the …

Read More »