Tag Archives: Little Tikes

Harry Judd invites families to join in the fun with Little Tikes’ outdoor toys

Ahead of the summer season, Little Tikes has kickstarted a heavyweight PR, marketing, TV and digital advertising campaign that celebrates the art of playing outdoors with its core products, and encourages parents to ask themselves what play means to their families. ‘Let Them Play!’ will see the spotlight shone on the …

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MGA Entertainment appoints Sara Taylor as MD UK and Ireland

MGA Entertainment, Inc (MGAE) has today announced the appointment of Sara Taylor as its new Managing Director for UK and Ireland. Taylor will be joining the company in August. With over 31 years’ experience within the international toy industry, Taylor joins MGA from Spin Master, where she has worked for …

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A wonder-fool idea: Little Tikes launches Cozy Cabs service

Sick of the rising prices of fuel? Exhaust-ed by waiting for your taxi to arrive? Leading toy brand Little Tikes has gone the extra mile to solve travel nightmares with the launch of its brand-new sustainable and fuel-free taxi service, Cozy Cabs. The creators of the UK’s best-selling car, the Cozy …

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Active duty: ToyNews’ round-up of the latest outdoor toys

From playhouses to bikes and ride-ons, sand and water play sets to trampolines, outdoor toys experienced a popularity boom during lockdown as families looked for fun ways to keep active, prompting manufacturers to rise to the occasion with innovative new products and fresh spins on old favourites. Any toy that …

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MGA Entertainment and Zapf Creation donate 5,000 toys to support families in need

MGA Entertainment (MGAE) and Zapf Creation have been spreading the Christmas cheer this festive period, donating 5,000 new and unused toys to support families in need via local and national charities, hospitals and hospices. Angie Tillett, Senior Community Fundraising Manager at East Suffolk and North Essex NHS Foundation Trust, said: …

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Ho ho tow! Green Flag launches festive recovery service for Little Tikes vehicles

Breakdown provider and roadside recovery expert Green Flag has launched ‘Little Green Flag’, a purpose-led recovery and reward service for children, in partnership with leading toy brand Little Tikes. The new service sees Green Flag come to the rescue of families as it recovers iconic Little Tikes’ Cozy Coupes that children …

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A bumper year for Little Tikes as company wins slew of awards

Little Tikes, leading manufacturer of indoor and outdoor toys, has impressed industry experts in 2021, scooping a number of awards across the Rainbow, Creative Play, Dad’s Choice and Loved By Children awards. In the recently announced Creative Play Awards, Little Tikes scooped the award for the Best Outdoor Toy in …

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Multiple wins for MGA Entertainment in Loved by Children Awards

MGA Entertainment (MGAE) has triumphed in this year’s Loved By Children Awards, with multiple wins for L.O.L Surprise!, Rainbow High, Glitter Babyz, Little Tikes, Baby Annabell and BABY born Surprise. MGAE brands were named as winner in nine of the 10 Playtime categories. Best-selling fashion doll and collectable brand L.O.L. Surprise! claimed three platinum …

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McFly’s Danny Jones joins Little Tikes for launch of #MyRealJamMusicMinis

Little Tikes has teamed up with McFly star Danny Jones and son Cooper Jones to recreate an iconic moment from musical history using Little Tikes’ brand-new My Real Jam range of instruments. Danny has shared adorable images of his son Cooper on his Instagram and TikTok recreating Oasis’s iconic debut …

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Little Tikes hits the right notes with music fans through My Real Jam launch

Little Tikes is striking a chord with young music lovers this season with the launch of its new musical range of toys, My Real Jam; a new line designed to combine the interactive features of musical and role play. The line up features a whole host of musical instruments, including …

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