Tag Archives: Little Tikes

Little Tikes hits the right notes with music fans through My Real Jam launch

Little Tikes is striking a chord with young music lovers this season with the launch of its new musical range of toys, My Real Jam; a new line designed to combine the interactive features of musical and role play. The line up features a whole host of musical instruments, including …

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MGA Entertainment names Julie Taylor its new sales director

MGA Entertainment UK and Ireland has appointed Julie Taylor as its new sales director, a role she will take up this autumn as she leaves her post of 15 years with Golden Bear. Based in the UK head office in Milton Keynes, Taylor will oversee the sales portfolio of all …

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Wicked Vision, Learning Resources and Little Tikes among Outdoor Toy Awards 2021 winners

Wicked Vision, Learning Resources, Little Tikes, and ZURU have been named among the winners of this year’s Outdoor Toy Awards, an awards event hosted by Toyology that made its return this year to champion the best products for kids’ and families’ outdoor play activities. Featuring ten categories, this year’s iteration …

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Little Tikes expresses excitement over Little Baby Bum’s arrival on BBC iPlayer

Little Tikes has expressed its excitement at the launch of Little Baby Bum – the hit Moonbug Entertainment preschool series – on the BBC iPlayer this season, bringing the globally revered series to wider audiences across the UK. The preschool toy specialist, Little Tikes has been working with the team …

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Little Tikes celebrates summer with Let Them Play outdoor toys campaign

Little Tikes has kickstarted a new heavyweight PR, marketing, TV and digital advertising campaign, celebrating the art of playing outdoors with its core products. Called Let Them Play, the campaign lands in time for the summer months and will shine a spotlight on the brand’s core summer toys, including the …

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Little Tikes launches new partnership with webuyanycar.com for its iconic Cozy Coupe

Little Tikes has finally partnered with webuyanycar.com to launch a brand new online car buying service that allows owners of the much-loved Little Tikes Cozy Coupe to sell their pre-loved toy car. The site, webuyanycozycoupe.com has gone live today, April 1st 2021, and will accept any model and age of …

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The growing trend | Little Tikes’ expectations of a sell-out season for its Outdoor offering, Growing Garden

Little Tikes is eyeing a sell-out season for its latest launch in the outdoor play sector, its collection of grow-you-own inspired products that tap directly into the current surge in consumer interest in exploring their own back gardens and digging into the ‘grow your own’ sector. The pre-school specialist’s new …

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Little Tikes digs into flourishing gardening market with Growing Garden launch

Little Tikes is encouraging kids to get their hands dirty this summer with the launch of its new Growing Garden brand, a range aimed as aspiring gardeners to get closer to nature. The true-to-life range will feature a watering can and gloves for tending to newly planted seeds, garden hand …

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Little Tikes expands Tobi range with Tobi Friends as “tech offers huge area of development for brand”

MGA Entertainment’s Little Tikes division is extending the range of its award-winning Tobi Robot Smartwatch with the launch of Tobi Friends, Chatter and Beeper – two new interactive electronic voice-activated toys. When Tobi landed in 2020, the Robot Smartwatch set out to revolutionise the market delivering an animated wearable for …

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Little Tikes is recruiting a panel of toy testers for new and iconic products

Little Tikes is recruiting a panel of toy testers, known as Tikes Testers, to help put some of the brand’s new and most iconic toys through their paces. With the aim of giving the floor to kids and creating genuine and honest feedback from those who matter most, the launch is expected to generate …

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