Tag Archives: Licensing

Giochi Preziosi enjoys licensing success with Glimmies

‘Toy sales are off to an excellent start and it is now our intention to extend the Glimmies experience for all by creating several ways to enjoy the characters and storylines,’ says Giochi Preziosi’s Graziano Delmaestro.

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The Magic Touch: Jamie Raven Interview

In 2015, Jamie Raven became a household name when he wowed the Britain’s Got Talent judges panel with his unique magic tricks. Raven has now taken to the world of toys, teaming up with Paul Lamond Games to bring his special brand of magic to households and parties across the nation with four new magic sets. Jack Ridsdale sits down with Jamie Raven to find out the story behind the magic.

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Generation Gaming: The rise of video games in the toy space

With gaming overtaking film as the largest entertainment industry in the world, there has never been a better time to embrace the cross-generational appeal of licensed video games product. With more game franchises pushing into the toys space, Jack Ridsdale examines why this growing market has not yet cracked the mainstream.

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