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Tag Archives: Lego

LEGO reveals new Harry Potter sets

Harry Potter has swooped back into the limelight, this time via the release of a swathe of new LEGO Harry Potter building sets. The latest releases each take inspiration from iconic scenes in the Harry Potter film series from such works as Harry Potter and the Prisoner of Azkaban and …

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Police bust ‘fake LEGO gang’ in China with £30m seize

Chinese authorities have busted a gang accused of making and selling $30million worth of counterfeit LEGO. Officers raided a Chinese toymaker which was allegedly manufacturing fake LEGO products in the city of Shenzhen, with four people now arrested. According to the BBC, more than 630,000 finished products were seized, including …

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LEGO launches new bricks to help visually impaired children learn Braille

LEGO is launching a new line of bricks to help blind and visually impaired children learn to read Braille in a new pilot programme from The LEGO Foundation. The LEGO Braille Bricks product is aiming to be inclusive, meaning sighted teachers and students can use the bricks together with visually …

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Moose Toys taps industry veteran James Knight for GM of design

Moose Toys has tapped industry veteran, James Knight for the role of general manager of design for its boys, youth electronics, licensed and pre-school categories. The former LEGO, Spin Master, Mattel and Hasbro man has held senior positions with some of the industry’s biggest players over the past 20 years, …

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LEGO, Hasbro and Funko join $5million donation for Avengers Universe Unites charity launch

LEGO, Hasbro, Funko and Amazon have donated over $4 million in Avengers: Endgame toys and products to the Starlight Children’s Foundation, an initiative that will see the haul sent to children’s hospitals across the US. The donation was made as part of the launch of Avengers Universe Unites, a charity …

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LEGO reveals new Marvel’s Avengers: Endgame sets

LEGO has detailed the launch of its new LEGO Avengers Super Heroes range, in collaboration with the upcoming Marvel Studios’ Avengers: Endgame, which is in UK cinemas from April 25th. The new range of LEGO builds consists of five sets that offer builders from the age of six and older the opportunity …

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LEGO’s former chief executive to step down from board of directors

The former chief executive of LEGO, Kjeld Kirk Kirstiansen has confirmed he is to step down from his position on the Danish toymaker’s board of directors. The longtime chief executive said today that he would quit LEGO’s board next month, leaving his son Thomas as deputy chairman and the representative …

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LEGO triumphs over Chinese imitator in trademark battle

LEGO has beaten another Chinese imitator in its latest trademark battle, having now seen the UK IPO cancel the trademark of a company making ‘almost identical’ products. LEGO had been battling to get the trademark belonging to a company called Lepin for over a year. Its owner Longjun Toys had …

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